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1. OCAD Gala Kicks Off Mystery Art Sale

2. Developer Hosts Green Cocktail Party, Mini Trade Show to Unveil Eco-Friendly Homes

3. New Moon Premiere Beckons 10,000 People and 2 Live Wolves

4. Masked Raconteurs Tell Tales at Moth Ball, and I Have a Blast

5. 8 Handy Gifts for Meeting Attendees

6. MoMA Gets Suitably Whimsical and Macabre for Tim Burton Tribute

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9. Clinique and Teen Vogue Bring Young Women to Beauty Tour, Send Them Online

FROM NEW YORK

Morgan Loft Penthouse: Temporary Venue for Holiday Season

Sustainable Label Opens SoHo Pop-Up With Community Center Sensibility

Clinique and Teen Vogue Bring Young Women to Beauty Tour, Send Them Online

Masked Raconteurs Tell Tales at Moth Ball, and I Have a Blast

Gap, Banana Republic, American Eagle Open Stores With Musical Performances

MoMA Gets Suitably Whimsical and Macabre for Tim Burton Tribute

3 New Hotel Restaurants for Business Entertaining, Private Groups

Nintendo Launches New Mario Game With Look Back at Franchise History

Scripted Models Play Up Key Notes at Victoria's Secret Fragrance Preview

Ad Age Looks to Boost Conference Interaction With Beer Tasting, Lounge Seating

FROM LOS ANGELES

American Music Awards Begin With Redesigned Arrivals, End With Downsized After-Party

Bouchon: Thomas Keller in Beverly Hills, With Indoor/Outdoor Dining, Private Room

Us Weekly Takes to Voyeur With Scantily Clad Models, Burlesque Feel

6 New Venues for Los Angeles Holiday Parties

New Moon Premiere Beckons 10,000 People and 2 Live Wolves

$4 Million MOCA Gala Breaks Fund-Raising Records

Chrysalis Benefit Cuts Ticket Prices in Half, Draws Same Crowd

MOCA Gala Spawning Arty Online Auction—Including Gehry's Hat for Gaga—Through November 30

Wende Museum Closes Wilshire for Cold War Anniversary Celebration

3 Ideas for Stylish, Eco-Friendly Events

News Archive for Barefoot Cellars

EVENT REPORT 05.07.08 9:25 AM

Barefoot Wines Targets Feet, Promotes Safe Beaches at Outdoor Event

Barefoots Wines' display at Yonge-Dundas Square
Photo: BizBash

Barefoot Wines held a beach-themed promotional event at Yonge-Dundas Square yesterday morning, offering free pedicures and wine samples to passersby. Jennifer Wall, the California company's winemaker, worked with Praxis PR on the product awareness and fund-raising event. For every pedicure given, Barefoot pledged to donate $100 to Blue Flag, an eco-labeling program for beaches. The program is operated in Canada by Environmental Defence.

"We have a longstanding policy that we don't do any paid advertising, so instead we partner with nonprofit organizations for promotions and local events," said Wall, who flew in from Los Angeles. Jennifer Valentine of Breakfast Television broadcast live from the event, which started at 6:30 a.m. MORE >>

Barefoot Cellars, Breakfast Television, Environmental Defence

EVENT REPORT 02.25.08 11:23 AM

Interior Design Show Party Gets Dressed in Black

A harpist and a singer performed.
Photo: BizBash

Last year’s opening-night party for the Interior Design Show took on an all-white colour scheme. The "Decadence"-themed anniversary party for this year’s I.D.S. proved to be quite the opposite, with black carpets and chandeliers, and performers in black wigs, makeup, and costumes. Creative director Ellen-Ray Hennessy of DareDen Theatre Inc. planned the large-scale event for the second year in a row, calling on her music and theatre connections to pull together a team of unique entertainers to fill the showroom at the Direct Energy Centre on Thursday night.

Hennessy said she wanted guests to be constantly reminded of the party’s theme, so she found an “underbelly of talent” from around the city, including fire performers, burlesque and modern dancers, a man on stilts, and 30 “live statues,” some decked in dresses made entirely of flowers and greenery (provided by the Dutch consulate). Street artist Mike Parsons worked on a 10-foot by 10-foot canvas, which was later purchased by a guest. MORE >>

Interior Design Show, Krups, Steamwhistle, St. Ambroise, Barefoot Cellars, House & Home Media, Sarah Richardson, Brian Gluckstein

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