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News Archive for Monster.com

Q & A 07.02.09 11:26 AM

Monster's Phil Cavanagh on Taking Things In-House and Managing the Crowds at Career Fairs

Monster's Keep America Working Tour
Photo: Courtesy of Monster.com

FROM NEW YORK The demand for jobs has been particularly high in 2009, and to accommodate the need, online job placement service Monster.com decided to revamp its touring career fair by producing it in-house and making 140 stops in the U.S. alone throughout the year. Monster Worldwide Inc. senior director of global events Phil Cavanagh oversees all of the company’s corporate events and trade shows and worked with his team to launch Keep America Working. He spoke with us about what Monster did to make the tour's rigorous schedule go smoothly and how career fairs seem particularly rewarding in this economic climate.

How is the Keep America Working Tour different than previous Monster.com job fairs?
Our old model was a straightforward career fair. Job seekers would come in, present resumes to recruiters and then leave. It used to be managed through a third party, but this time we decided to do it all in-house by our global events team.

We looked at people's needs this year, and we found that they're really just looking for information and a sense of empowerment. So we created the event with three components. It does have the recruiting area where employers interact with the job seekers, but we've added a theater presentation that has our career experts telling people how to stand out in the market and a kiosk area that shows attendees how to use the different career tools on Monster.com. MORE >>

Monster.com

NEWS 05.27.09 3:13 PM

In the News: Another Blow to Vegas Conventions, Event Planners Find Use for Twitter

Attendance and Spirits Down at Vegas Gathering: The International Council of Shopping Centers’ Global Retail Real Estate Convention returned to Las Vegas last week for its annual three-day run, only this year attendance was down a whopping 50 percent, a far cry from the record-breaking crowd of 50,000 last year. Booths were empty, temperatures were sweltering, and spirits of those who did make it out suffered due to the lack of parties. One broker interviewed even said he could hear the buzzing of fluorescent lights on the still convention center floor. [NYO]

Burberry Kicks Off U.S. Push With Party: British clothier Burberry officially launches its New York headquarters tomorrow with a marketing push that includes the lighting of a 50-foot-long Burberry logo on its new Madison Avenue office and a celebrity-filled party for 300 at the neighboring Palace Hotel. Burberry hopes the stunts, new office, and plans for expanded retail presence will help it crack the North American market. [WWD] MORE >>

Burberry, Twitter, Tinker, Monster.com, Job Fairs

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