| EVENT REPORT 05.05.09 9:01 AM |
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| Secret Intelligence |
| For the third annual Innovators' Ball, organizers took a cue from a new exhibit entitled "The Science of Spying" to create an espionage-themed dinner and after-party for 1,200 guests at the Ontario Science Centre. |
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For the third annual Innovators' Ball—sponsored by LG Electronics Canada for the first time and dubbed “Femme Fatale: An Evening of Intrigue”—the Ontario Science Centre drew inspiration from a new exhibit about the art of espionage to create a dinner and party that attracted a crowd of more than 1,200 people Thursday. “There’s an exhibit that opened April 9 called 'The Science of Spying.' Every year the Innovators’ Ball takes its theme from an exhibition,” said Matt Wiesenfeld, director of annual giving and a member of the event planning team.
“For the cocktail reception, we’re trying to take people back to the early days of spying,” Wiesenfeld said. “We’re creating a 20's- and 30's-era piano lounge with a singer and champagne.” Event management company Solutions With Impact created an all-white lounge with touches of green and purple—a nod to sponsor Telus—where models dressed as cigarette girls took photos of guests with LG Dare phones. “We’re working with some new sponsors this year so we’re letting them have fun with the event,” Wiesenfeld said. |
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PHOTO GALLERY |
 | Fifteen women wearing identical black wigs and dresses offered cocktails such as the Telus Belvedere Kiwitini and the LG Belvedere Dare to guests at the reception. Photo: Gary Beechey for BizBash |
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 | Contemporary Furniture Rentals supplied green and purple decor, a nod to event sponsor Telus, for the cocktail lounge. Photo: Gary Beechey for BizBash |
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 | Purple and green floral arrangements from San Remo Florist topped the bar in the reception area. Photo: Gary Beechey for BizBash |
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 | Small floral arrangements topped mirrored tables in the cocktail lounge. Photo: Gary Beechey for BizBash |
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 | Three models wearing long gowns, pearls, and elbow gloves posed on pedestals placed behind oversize white frames during the cocktail reception. Photo: Gary Beechey for BizBash |
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 | Jazz singer Cara Matthews entertained the crowd during the cocktail reception. Photo: Gary Beechey for BizBash |
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 | Models dressed as cigarette girls took photos of guests with LG Dare phones. Photo: Gary Beechey for BizBash |
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 | Valets from Mark J. Mooney & Associates walked guests to the entrance. Photo: Gary Beechey for BizBash |
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 | The 450 dinner guests dined on a meal prepared by chef Susur Lee in the Great Hall beneath "Cloud," a work of art by David Rokeby. Photo: Gary Beechey for BizBash |
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 | Solutions With Impact topped the dining tables with black and white linens from Around the Table and centrepieces from San Remo Florist. Photo: Gary Beechey for BizBash |
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Fifteen female waitstaff wearing short black wigs and short black and red dresses—the event’s Femme Fatales—served drinks to guests and handed out codes for a chance to unlock the Telus vault and win a phone at the after-party. Napkins imprinted with sayings like “Meet me at the bar” and “Are you ready for your mission?” topped the bar where servers offered drinks called the Telus Belvedere Kiwitini and the LG Belvedere Dare.
Staff from Tiffany & Company, dressed in the company's signature blue, sold $100 armbands for the chance to win a key-shaped diamond necklace. Three models wearing long gowns, pearls, and elbow-length gloves posed on pedestals placed behind oversize white frames while a piano player and jazz singer Cara Matthews entertained the crowd.
Seamus O’Reagan of CTV—dubbed Agent O’Reagan for the night—served as the dinner host and introduced a video he filmed to illustrate the highlights of “The Science of Spying” exhibition, which was open for guests to experience at the after-party. Organizers hung black draping, supplied by Micki's, to block out the natural light in the Great Hall, which Solutions dressed in black, silver, and red.
Celebrity chef Susur Lee returned to oversee the menu for a second year. Lee (of Madeline's and Lee) worked with Sequel Catering and students from the culinary centre at Humber College to prepare a meal of tuna sashimi with winter black truffle soya vinaigrette, salmon caviar, artichoke and puffball potato followed by Ontario Kerr Farms spring rack of lamb with smoked corn and leek tart accompanied by a roasted garlic rosemary glaze. An almond panna cotta with a pineapple raspberry ravioli topped with a passionfruit sauce was served for dessert.
Ben Mulroney of eTalk Daily and his wife, Jessica Brownstein, served as honourary co-chairs of the event, which raised $350,000 for the Science Centre. Sponsors included LG Electronics Canada, Telus, Tiffany & Co., Audi Canada, CTV, Air Canada, Camitz Sparkling Vodka, Cointreau, Cosabella, Glenmorangie, Hello, Hennessy, Moët & Chandon, Pepsi Bottling Group, Shops at Don Mills, Starbucks Coffee Canada, Steam Whistle, the Bay, The Kirkwood Group, Yellow Tail, and Yves Saint Laurent.
—Susan O'Neill
RELATED TOPICS
Ontario Science Centre, LG Electronics Canada, Telus, Tiffany & Company, Audi Canada, CTV, Air Canada, Camitz Sparkling Vodka, Cointreau, Cosabella, Glenmorangie, Hello, Hennessy, Moët & Chandon, Pepsi Bottling Group, Shops at Don Mills, StarChefs.com, Steam Whistle, The Bay, The Kirkwood Group, Yellow Tail, Yves Saint Laurent
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MORE STORIES ABOUT ONTARIO SCIENCE CENTRE More From the LG Innovators' Ball: The After-Party MORE STORIES ABOUT LG ELECTRONICS CANADA Fashion Week Tents Get Spring Look With Crisp Decor, Topiary Trees Fashion Week Gets Under Way With A.G.O. Show, Holt Renfrew Media Cocktail, Shakespeare on the Runway LG Product Launch, L'Oréal Retrospective, Shakespearean Fashions Kick Off Fashion Week MORE STORIES ABOUT TELUS Potential Sponsors Looking for Customization, Integration, and R.O.I.
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