| 03.17.09 10:00 AM |
The Shepard Fairey Effect on Marketing and Event Design
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 | Saks Fifth Avenue's new bags Photo: Courtesy of Studio Number One |
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Looking for a somewhat playful reflection of these tough times, event designers and marketers have incorporated bold graphics inspired by Soviet propaganda and Constructivist art into event decor, invites, and campaigns. With more than a touch of irony, of course. The likely inspiration for the trend is Shepard Fairey, the artist who created the Obama "Hope" campaign poster.
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Saks Fifth Avenue, Shepard Fairey, Food & Wine Magazine |
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| 11.26.08 10:00 AM |
Disco, Rock, and '80s Pop Influence Entertainment, Menus, and Decor
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 | Dancers showed off their moves at a M.A.C. Cosmetics' Gold Fever event in Toronto. Photo: Andreas & Co. |
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Aussie Hair Cair, Tiffany, Macy's, Cyndi Lauper, MC Hammer, Collaboraction, YouthAIDS, Diffa, Absolut, Diesel |
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| 08.04.08 12:56 PM |
Events Get Tagged With Graffiti
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 | A muralist at Angeleno magazine's summer release party. Photo: BizBash |
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Whether it’s as entertainment, decor, an activity, or an art installation, graffiti has added an edgy vibe to several recent events.
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Angeleno Magazine, The Dark Knight, Warner Brothers, Kidrobot, Mini Cooper, Nickelodeon, Watermill Center, Sundance Institute, Art Gallery of Ontario |
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| 03.25.08 5:54 PM |
5 Takes on Draped Fabric
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 | Studio in a School benefit Photo: Mary Hilliard |
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From free-form draping to structured, tentlike installations, overhead swags of fabric have appeared in a variety of forms at recent events.
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| 02.02.08 12:24 PM |
The Hip-Hop Won't Stop: Super Bowl Parties Present 50 Cent, Snoop, and Luda
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 | 50 Cent performed at the 944 Super Village. Photo: Courtesy of 944 Magazine |
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FROM SCOTTSDALE, ARIZ. While the NFL plans to offer the masses a dose of Tom Petty at the big game tomorrow, corporate planners are heading in the opposite direction this weekend, giving the packed Arizona parties a whole lot of rap. The 944 Super Village at SouthBridge kicked off the concert-heavy festivities on Thursday night with a 50 Cent performance. The artist rapped on a gigantic stage in an (unheated) tent, with Paris Hilton gyrating alongside him. Pontiac sponsored the evening—and, not surprisingly, its 2008 G8 car (which 50 codesigned) on stage was impossible to miss.
In a more exclusive turn, Jenny McCarthy and Holly Robinson Peete hosted the "Best Damn Super Bowl Party Period" on Thursday (a play on Peete's' husband's Best Damn Sports Show Period on Fox Sports), with Ludacris entertaining a crowd of 300 at the private Rockridge estate in Phoenix. Next up for the HollyRod Foundation: an invitation-only Chris Rock performance tonight. Diddy also took the stage on Thursday, at Scottsdale nightclub Axis/Radius for Anheuser-Busch's Bud Bowl.
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Super Bowl, 944 Magazine, Pontiac, Playboy, Penthouse, Anheuser-Busch, Maxim, ESPN the Magazine, Sports Illustrated, DirecTV |
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