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EVENT INNOVATORS 2012

Video: Event Innovator Roy Choi on Immersing Guests in New, Fun Experiences

For our second Innovation Issue, we interviewed Roy Choi, the executive chef of Kogi BBQ, about how he turns his food truck into a “bus of fun” and creates transformative experiences at events like the ”Taco Tequila Tryst” at the Los Angeles Times and Food & Wine festival.

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