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1. National Geographic Debuts Exhibit With Chinese Dragon, Tented Lounge

2. Obama's First State Dinner Calls on Marcus Samuelsson, Jennifer Hudson

3. 8 New Venues for Washington Holiday Parties That Won't Break the Bank

4. P.C.M.A. Honors Wardman Park, Fairmont at First Nighttime Annual Meeting

5. Art Basel Preview: New Convention Center Layout, Giant Beach Structure for Audi

6. New Moon Premiere Beckons 10,000 People and 2 Live Wolves

7. Eldon Luxury Suites: Spacious Penthouses for Receptions

8. MoMA Gets Suitably Whimsical and Macabre for Tim Burton Tribute

9. Masked Raconteurs Tell Tales at Moth Ball, and I Have a Blast

10. 8 Handy Gifts for Meeting Attendees

FROM NEW YORK

Morgan Loft Penthouse: Temporary Venue for Holiday Season

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Gap, Banana Republic, American Eagle Open Stores With Musical Performances

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Scripted Models Play Up Key Notes at Victoria's Secret Fragrance Preview

Ad Age Looks to Boost Conference Interaction With Beer Tasting, Lounge Seating

FROM LOS ANGELES

American Music Awards Begin With Redesigned Arrivals, End With Downsized After-Party

Bouchon: Thomas Keller in Beverly Hills, With Indoor/Outdoor Dining, Private Room

Us Weekly Takes to Voyeur With Scantily Clad Models, Burlesque Feel

6 New Venues for Los Angeles Holiday Parties

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$4 Million MOCA Gala Breaks Fund-Raising Records

Chrysalis Benefit Cuts Ticket Prices in Half, Draws Same Crowd

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Wende Museum Closes Wilshire for Cold War Anniversary Celebration

3 Ideas for Stylish, Eco-Friendly Events

News Archive for Atomic Skis

EVENT REPORT 04.08.09 3:24 PM

Audi Launches Five-City Tour at FedEx Field

Audi U.S.A.'s Q5 "Driving Experience" tour launch
Photo: BizBash

Heavy rain and wind on Friday morning at the FedEx Field parking lot did not postpone Audi U.S.A.’s launch of a five-city tour for the new Q5, the carmaker’s first SUV. Sonoma, California-based car marketing agency Emotive produced the event, dubbed the "Driving Experience," with decor and production assistance from Sonoma- and Falls Church-based firm E. Fitz Events.

The three-day launch ran from 7:30 a.m. to 6:30 p.m., garnered nearly 400 attendees daily, and comprised eight three-hour sessions. Participants registered in advance after receiving an invitation from a local Audi dealership or after reading advertisments for the event on Daily Candy or on Washingtonpost.com. On opening day, plastic ponchos and umbrellas were provided at the door. MORE >>

Audi, Emotive, iTunes, Bang & Olufsen, Atomic Skis, DailyCandy, The Washington Post