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News Archive for Cricket
EVENT REPORT   06.29.09 2:28 PM
Cricket Launches Washington Service With World's Largest Cell Phone and Green Snow Cones
A giant working cell phone at the Cricket launch
A giant working cell phone at the Cricket launch
Photo: Alison Klein for BizBash
Last Thursday at noon, with the temperature hovering in the low 90s, the sight of a freshly chiseled six-foot-tall ice sculpture in the shape of a K (for the capital K in the Cricket logo) drew the attention of some who passed by the Historical Society of Washington D.C. Nearby, a man passed out green snow cones. But for the lunchtime crowd, the center of attention was the 15- by 30-foot cell phone mounted on the side of two stacked black shipping containers branded with Cricket and Samsung logos.             

Tuesday through Saturday, from 11 a.m. to 7 p.m., wireless provider Cricket teamed up with Samsung Telecommunications America to tout the launch of Cricket service in the Washington area by bringing to town what was dubbed "the world’s largest cell phone." The walk-through promotional kiosk and giant phone, which first appeared in March in Chicago, represented a $1 million investment in development and fabrication by the two companies.
MORE >>

RELATED TOPICS Cricket, Samsung
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