Event Coverage

Washington

'Atlantic' Innovation Summit Features Robots, Sneak Peek at Boeing's 787 Dreamliner

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  New York Upfront Week 2012: Hispanic Brands and Cable Networks Bolster Efforts, Adding to Frenzy

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  Visit Florida Meets 'Very Important Planners' in Atlanta, Chicago, New York and Washington

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Recent Events in Washington

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  With Hip-Hop Theme, Alliance Française Reaches Out to Younger Members at New Gala

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  Chefs in the City Prepare Five-Course Meals Benefiting Cystic Fibrosis Foundation

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  New Advertising Strategy Helps Taste of the South Increase Attendance by 500

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  Kennedy Center Closes Pennsylvania Avenue for Aerialists Show on Post Office Tower

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  Atlantic Council's Leadership Awards Recognizes Prince Harry, Among Others

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  Ball on the Mall Increases Attendance, Event Footprint, Sponsorship Support

Recent Events in Other Markets

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  New York Fragrance Foundation Revives Formal Ceremony for FiFi Awards

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  Chicago Juicy Couture Teams Up With Local Blogger for Summery Promotion

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  Miami/South Florida Haven Celebrates One Year With Menu Tasting, Liquid Nitrogen Treats, and Miami Heat Watch Party

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  New York First Great GoogaMooga Festival Attracts Crowds of Foodies, Music Lovers

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  Las Vegas Natasha Bedingfield Performs Intimate Set for Billboard Music Awards Pre-Party

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  Orlando Better-Than-Expected Growth Forces Redesign of Layout, Menu at Runway to Hope Fund-Raiser

• Award Shows

  • ISES D.C. Chapter Hands Out Awards at Gannett Headquarters

  • Grammy Parties: Photos From the Recording Academy, Clive Davis, Cash Money, Belvedere, Pepsi, and More

  • SAG Awards Glitters With Metallic Touches and 4,000 Calla Lilies

• Fund-Raisers

  • Washington Ballet Recreates Queen of Hearts’ Palace for Annual Gala

  • Corcoran Ball Attracts Younger Patrons, Focuses Design on Color

  • Fashion for Paws Surpasses Fund-Raising Goal With New Sponsors, Demand for Table Seating

• Internal Employee Events

  • Primerica Meeting Uses Times Square-Style Video Ribbons to Educate, Entertain Sales Staff

  • Walmart Makes Shareholder Meeting More Social With Tweet Ticker

  • TD Bank Employee Awards Dinner Quadruples in Size, Serves Meal Over Seats in Concert Hall

• Music Festivals

  • As Coachella Expands to Two Weekends, Brands Stick to the First

  • SXSW Report: How Skype, Doritos, 'Fader,' and Other Brands Made Noise at This Year's Festival

  • Sweetgreen Grows Sustainable Music Festival, Attracts 16,000 Despite Rain

• Mobile Marketing Campaigns

  • Macy’s Hits the Road With Cross-Country Food Truck Tour

  • Toyota Uses Family-Friendly Activities to Launch Prius on Nationwide Tour

  • TripAdvisor Targets Hoteliers With International Education Series

• Premiere Parties

  • American University Launches Russian Film Series With Vintage Movie Screening

  • Fox Premieres 'Alcatraz' With Authentic Experience on the Prison Island

  • 'Moneyball' Premiere Takes Over Oakland With Makeshift Ball Field

• Product Launches

  • W Washington Gets Floral and Hot Pink Makeover for Simon Doonan Book Party

  • Pharrell Williams Launches His Qream Liqueur at Versailles-Themed Party

• Trade Shows/ Conferences

  • International Pow Wow's Splashy Parties Offer Cirque Shows, Thrill Rides, Full-Scale Concerts

  • TEDMed Moves Conference, Bringing Meeting and After-Hours Parties to Washington

  • TED Conference Photos: 13 Ideas From Long Beach and Palm Springs Worth Stealing