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EVENT REPORT

What MTV Gave Its Celeb Presenters

Presenters and performers at the MTV Video Music Awards got more than just exposure to millions of teenage TV watchers. Celebrities who graced the show's stage—including skin-flashers like Britney Spears, Eminem and Pink—also walked away with an enormous goodie bag with about $18,000 worth of loot. On 3 Productions produced the gift bag, which consisted of a trunk decorated with an MTV logo designed by Peter Max, and a four-foot tall gift bag packaged by the Ultimate Basket that was filled with products from more than 140 vendors. The bag's highlights: Sony's Cybershot digital camera, an Epson printer, a Nintendo GameCube, Chanel rimless sunglasses and a complimentary stay at any W hotel in New York. Fitness-friendly items were also thrown in—like a one-year membership to Crunch gym, Skechers roller skates and a velour Fila warm-up suit—perhaps in order to help keep up those buff bodies the celebs like to flaunt.

Jill Musguire

Read more behind-the-scenes coverage the MTV Video Music Awards...

Photo courtesy of Wire Image