At the Wizard Studios
booth, reps were showing off the new Game Layer function on the ShoWizard Conference App, which provides customized game mechanics that reward players (i.e. guests at events, teambuilding functions, and trade shows) with incentives, right on their phones. For example, gamers win points for posting on social media, visiting sponsors, performing challenges, or participating in polls.
Photo: Jeeyun Lee for BizBash