6 Fruit-Filled Decor Ideas From Svedka’s Colorful Summer Party

In an effort to highlight its fruit-flavored offerings, the vodka brand used pineapples, strawberries, and other fresh produce in creative ways.

By Rose Curiel June 27, 2014, 12:59 PM EDT

Fresh fruit decorated a hard-to-miss Svedka vodka logo that floated in a pool.

Photo: Michael Simon/

Svedka's Summer Samba Party
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Brazil came to Beverly Hills for Svedka’s Rio carnival-inspired Summer Samba party on June 17. Celebrating the brand’s new mango-pineapple and strawberry-lemonade flavors, the event’s decor was designed to be as colorful as the brand’s vodka bottles—and just as fruity, too, with production team BMF Media Group reaching for lemons, mangos, pineapples, and strawberries to decorate the space. Surprisingly enough, produce also played a part in the evening’s entertainment in the form of a “fruit toss” game that saw guests like Dianna Agron and Vanessa Hudgens pitching pineapples into baskets.

Here's a look at the creative ways organizers used fruit to add flair to the South American-theme fete.

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