The world of YouTube, Vine, and other social media platforms has its own universe of celebrities who share original content with millions of followers. Known as creators, they have turned their online personas into a business, which includes speaking to groups, appearing at events, and working with brands such as Ford, Wendy’s, and Target on campaigns.
In addition to their engaging personalities, these speakers can present important messages about building an audience, reaching the millennial market, and other insights. Another benefit: As social stars with massive followings, they can promote the event ahead of time or even create content at the event, depending on the details of the contract.
Here’s a look at some of the biggest social media stars to consider as speakers at your next event.