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August 28, 2013: Big Ratings for V.M.A.s, Washington Plans Olympic Bid, N.F.L. in Marketing Mess

By Beth Kormanik August 28, 2013, 8:11 AM EDT


1. MTV ANNOUNCES BIG RATINGS FOR V.M.A.S: An estimated 10.1 million viewers watched the Video Music Awards, according to MTV, a huge boost from the 6.13 million a year ago. Variety: The show “also was a huge player across MTV’s Web, mobile, and social channels, with Sunday ranking as the biggest V.M.A. day in history. More than 4 million fans visited V.M.A. content on MTV.com, mobile Web, and MTV app, generating more than 15 million total streams—five times higher than last year’s show day.” http://bit.ly/1901mhp

2. D.C. PLANS BID FOR SUMMER OLYMPICS: Washington plans to bid for the 2024 Summer Olympics, forming a nonprofit group that will push the city to become the first American city to host the Summer Games since Atlanta in 1996. More cities are expected to become contenders, including Philadelphia, Tulsa, Oklahoma, and San Diego in a joint bid with Tijuana, Mexico. Associated Press: “There will be the need, however, for a new stadium to host the opening ceremony and track and field. Sweeney said he has met with the Washington Redskins, whose lease at their current stadium in Maryland expires in 2026. D.C. leaders will be pushing hard for the team to come back to the city at that time, so a stadium built for the Olympics could become an N.F.L. stadium shortly afterward.” http://politi.co/1cg8eZY

3. MARKETING FOR N.F.L. OPENER ANGERS FANS: To promote its season opener in Denver, the N.F.L. and sponsor Pepsi have plastered the city with promotional banners, including some that feature opposing quarterback Joe Flacco of the Super Bowl champions Baltimore Ravens. A scheduling conflict with the Baltimore Orioles prevented the game from being in that city, so it moved west. Baltimore Sun quoted one upset fan: “Marketing fail by the N.F.L. Way to make people angry.” http://bsun.md/152LszM

4. THE FORGOTTEN HISTORY OF THE MARCH ON WASHINGTON: Today marks the 50th anniversary of the March on Washington. While most think of the day as when Martin Luther King Jr. delivered his famous “I Have a Dream” speech, the man whom insiders credit as the real force behind planning the massive march on the nation's capital is Asa Philip Randolph. Florida Times-Union: “I’ve always said—and it’s not to take away from the role of Dr. King or anyone else—but without A. Philip Randolph, there wouldn’t have been a March on Washington,” said Georgia Congressman John Lewis, who spoke at the event. “People should never, ever forget the role that A. Philip Randolph played. He should be looked at as one of the founding fathers of a new America, a better America.” http://bit.ly/183V6UU

* LOCAL NEWS *

BOSTON:  The Great Provincetown Schooner Regatta and Yacht Race begins Monday.

The Phantom Gourmet Food Festival will take over Lansdowne and Ipswich Streets on September 29. With an expected 10,000 guests, the event will include street vendors slinging items such as pumpkin bread and sweet potato fries; restaurants will also stay open and host indoor events.

CHICAGO:  The International Exposition of Contemporary and Modern Art has announced it sponsors for its September 19-22 run at Navy Pier's Festival Hall. Sponsors include Northern Trust, Audi of America, Bucketfeet, Effen Vodka, and Sound Investment. 

Cooking Up a Cure, a benefit for the Greater Chicago chapter of the Scleroderma Foundation, takes place at Salvage One on October 28. Chaired by Cleetus Friedman of the Fountainhead, the event will offer tastings from 20-some local restaurants including Avec and Browntrout.

Chicago in White, an all-white pop-up picnic, will return on September 22. Guests will meet at points throughout the city, and the event's secret location will be revealed.

LAS VEGAS:  BroadwayWorld.com: “Ticket Summit, the leading conference and trade show for the live entertainment and ticketing industry, recently announced that its 2014 summer conference will be held at Aria Resort & Casino [for the first time]. The three-day event is scheduled for July 16-18, 2014, and will feature a variety of industry sessions, numerous networking opportunities, and a concurrent trade show.” http://bit.ly/1dMIjL2

Trade Show News Network: “Bargain apparel, accessories, and footwear event, Offprice Show, posted strong numbers August 17-20 at the Sands Expo & Convention Center in Las Vegas. The show has seen boon times during the recession. … The February Offprice Show set records, with square footage and highest attendance in four years.” http://bit.ly/14BdFBg

LOS ANGELES:  The 17th annual Hollywood Film Awards announced Monday that Entertainment Tonight co-anchor Nancy O'Dell will host the show on October 21 at the Beverly Hilton Hotel.

Top Chef and The Taste alumni Brian Malarkey is set to open a new restaurant, Herringbone, inside Morgan Hotel Group’s Mondrian Los Angeles, later this year. It will replace Asia De Cuba and will handle all food operations for the hotel.

Pacifica Hotels has announced the full renovation of the Marina del Rey Hotel, the Marina’s first hotel. The historic waterfront property is slated to reopen with the same name in the spring of 2014 after a $20 million renovation.

LA Weekly announced its first Bedrocktoberfest music festival slated for October 5. The outdoor Echo Park block party will feature Wu-Tang Clan's RZA as headliner.

Local event listings from Masterplanner: http://www.masterplanneronline.com/losangeles

MIAMI/SOUTH FLORIDA:  To celebrate Brazilian Independence Day, Veuve Clicquot is hosting Favela Beach Tuesday at Wall at the W Hotel. Beginning at midnight, guests will celebrate with flutes of Veuve Clicquot Yellow Label and see performances by traditional Brazilian dancers and drummers until the early morning hours. On Brazil’s official Independence Day, September 7, Veuve Clicquot will host an afternoon pool party at SLS Hotel South Beach’s Hyde Beach.

NEW ORLEANS:  This fall the Roosevelt New Orleans, a Waldorf Astoria Hotel, will open a new Fountain Lounge, a raw bar and live music venue adjacent to the Sazerac Bar. The original Fountain Lounge opened in 1938.

NEW YORK:  The third annual Charity Hamptons Poker Challenge presented by Haute Living is Sunday at Southampton Social Club.

The Cecil, a brasserie integrating culinary traditions of the African diaspora, is set to open September 23 in Harlem. Minton's, a revival of the jazz club Minton's Playhouse, opens in October. Both venues are from restauranteur Richard Parsons and executive chef Alexander Smalls.

Denihan Hospitality Group has announced three executive moves: Cheryl Franz is vice president of learning and organizational development; Wendy Pong is vice president of asset management; and Susan Weigel is vice president of revenue management.

On October 5, United Way of New York City is celebrating its fifth annual Live United Community Festival at Pier 1 in Brooklyn Bridge Park. The event will feature entertainment, food, and family-friendly games.

Local event listings from Masterplanner: http://www.masterplanneronline.com/newyork

TAMPA:  The Epicurean Hotel is now accepting reservations for guest rooms and meetings and events beginning March 1. The hotel is being developed in collaboration with Bern's Steak House and will have a large culinary classroom, restaurant, wine shop, rooftop bar, spa, and patisserie.

TORONTO:  The Canadian Art Foundation, in collaboration with the Consulate General of France in Toronto, will present “the Ecology of an Art Scene,” a two-part symposium, on November 8-9 at Harbourfront Centre and Toronto City Hall Council Chambers.

WASHINGTON:  Cvent, the event management platform, announced a new self-service support center for its 187,000 users in partnership with Salesforce.com.

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With contributions from Jenny Berg in Chicago, Alesandra Dubin in Los Angeles, Mitra Sorrells in Orlando, and Beth Kormanik, Lauren Matthews, and Anna Sekula in New York.

BizBash Daily is the must-read digest of event industry news from BizBash.com.

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