Ian ZelayaExperiential Marketing, Activations & SponsorshipsPyeongchang 2018: 17 Sponsor Highlights From Global Brands at the Winter OlympicsOlympic sponsors and brands including Coca-Cola, Samsung, Visa, and Air Canada provided interactive experiences and photo ops for clients, locals, and visitors throughout the duration of the games.February 28, 2018Experiential Marketing, Activations & SponsorshipsFebruary 27, 2018: Music Festivals Pledge to Fight Gender Inequality, How Brands Are Partnering With Live Nation to Reach Millennials Through Live Events, Oscars Stage to Feature 45 Million Swarovski CrystalsFebruary 27, 2018GlobalFebruary 26, 2018: Winter Olympics Closing Ceremony Highlighted by K-Pop and Skating Pandas, Facebook Removes VR Shooting Game From CPAC, Russian Spies Hacked the OlympicsFebruary 26, 2018Event Production & FabricationSee BET's Pop-Up Museum That Celebrated Meme CultureThe network created the Museum of Meme to promote the inaugural BET Social Awards.February 26, 2018StrategyFebruary 23, 2018: Comedian Michelle Wolf Will Headline White House Correspondents’ Dinner, Oscars Won’t Make #MeToo Primary Focus, Airbnb to Launch Its Own HotelsFebruary 23, 2018Event Design & Decor10 Best Ideas of the Week: Basketball-Hoop Chandeliers, a Cereal-Theme Photo Booth, Olympics-Inspired DessertsHere's a look at 10 steal-worthy ideas we spotted this week.February 23, 2018New YorkFebruary 22, 2018: This Film Festival For Kids Also Attracts Adults, HBO Will Bring Actual ‘Westworld’ Park to SXSW, Tara Lipinski and Johnny Weir Will Host Olympics Closing CeremonyFebruary 22, 2018TexasFebruary 21, 2018: Dallas City Council Member Wants N.R.A. to Move Convention, Celebrities Donate to Gun Control March, How Robots Are Providing Service at the Winter OlympicsFebruary 21, 2018Audiovisual & LightingSee Chobani's Giant Virtual Fruit TreeTo celebrate its 10th anniversary, the yogurt brand staged an interactive "giving tree" that invited passersby to contribute to an animated fruit canopy.February 21, 2018New YorkFebruary 20, 2018: 'Three Billboards' and #TimesUp Dominate Bafta Awards, Restaurant Industry Harassment Leads James Beard Awards to Introduce New Criteria, Winter Olympics Sees Abundance of Empty SeatsFebruary 20, 2018Previous PagePage 46 of 129Next PageTop StoriesExperiential Marketing, Activations & SponsorshipsSee Inside Fords Gin's Multisensory Experience at Rockefeller CenterForget billboards. Fords Gin invited guests to taste its brand story with a multiroom experience that explored what really makes a good drink.Industry InsidersOn the Fort Worth HorizonExperiential Marketing, Activations & Sponsorships20 Times Event Bathrooms Became the Star of the Show (Yes, Really)Los Angeles / Southern California6 New Venues in San Diego for Summer 2025 Meetings and EventsIndustry InsidersUtah’s Ultimate Athletic Destination Is About to Level Up
