BizBash Live

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LOS ANGELES, WEDNESDAY, JULY 19, 2017, CALIFORNIA MARKET CENTER
BizBash Idea Fest

Find your AHA moment as BizBash Live Los Angeles returns to California Market Center on Wednesday, July 19. Packed with incredible new activations, innovative new vendors, inspiring new education, and so much more, this once-a-year experience is the perfect opportunity to connect, collaborate, and create lasting relationships.

Want your brand to be seen by these influential planners? Click here to learn more about exhibiting and sponsorship opportunities.


Speakers

Beth Kormanik
Beth Kormanik

Executive Editor
BizBash

What was the most memorable event you’ve worked on?

My own wedding. I planned it prior to joining BizBash and often think about how it would be different if I had known then what I know now about events. Still, it was a joyous and lovely day, and I can always go crazy with a vow renewal.

What was the AHA Moment that made you love events?

The Super Bowl belongs to the event industry as much as the sports industry (and perhaps even more). My first time in a Super Bowl host city during the big game was in 2005 in Jacksonville, Florida. The energy transformed the city, and attending events from the then-huge Sports Illustrated party to the game itself was a thrill.

Any advice for up-and-coming event pros?

Read BizBash! We aim to serve beginning, mid-career, and veteran event professionals with stories that offer ideas, information, and more. Our collection of checklists are especially targeted for up-and-comers and cover topics from venue contracts, event run-throughs, and Wi-Fi needs at events.

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David Adler
David Adler

C.E.O. and founder
BizBash

What was your most memorable event you have ever worked on?

My favorite event ever was the celebration we did at the State Department to recognize the completion of the Patrons of Diplomacy program, raising $21 Million to endow the American History art collection in the Diplomatic Receptions Rooms. Secretaries of State Hillary Clinton, Henry Kissinger, Colin Powell, and Madeline Albright presided over a room of 200 guests who dined on a famous meal from the days of Benjamin Franklin—who actually showed up to speak about the meal (a reenactor, of course). Each guest took a photo in the private office of the secretary surrounded by all the attending secretaries of state. The room, designed by Bryan Rafanelli, was exquisite, with feelings similar to a state dinner. We also celebrated the ribbon cutting of the Secretaries of State Balcony that featured a granite wall with the Chairs of the Patrons of Diplomacy featured under the secretaries of state and myself. The pomp of the evening and the recognition for chairing the program was one of the best nights of my life.

What was the AHA moment that made you love events?

Back in the 70s, I was at the premier of the first Star Trek movie. I was actually the first person to get into the reception following the premiere at the newly opened Air and Space Museum in Washington. The band played the theme song for Star Trek as I walked into the room, which boasted a model of the Enterprise. It felt like I was being transported into a new world. It was at that moment that I understood how events are magical, how the combination of sights, sounds, and smells have the power to give you that event high, even without any alcohol.

Any advice for up-and-coming event pros?
  1. Volunteer for any and every type of event
  2. Understand both digital and face-to-face marketing
  3. Learn everything by using our resources—the BizBash Daily, BizBash.com, GatherGeeks Podcast
  4. Practice Managed Serendipity: be at the right place with the right people
  5. Have a positive mental attitude

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Sharon Sacks
Sharon Sacks

President and Founder
Sacks Productions

What was the most memorable event you’ve worked on?

The World Cup in Paris—the excitement of planning an event while not knowing whether the city hosting the event would in fact take the gold was a thrill.

Hosting such a variety of people with so many different hopes forces you to be beyond creative—my mind was racing with unlimited ideas. Tapping into your thoughts and ideas will allow you to create magic.

What was the aha moment that made you love events?

From the very beginning, I knew I loved events. Before starting out on my own, I worked for Jerry Perenchio and planned an event honoring Prince Andrew. Throughout the planning process, each element I faced challenged me on a different level. It was those challenges that brought something out in me—something I wanted to tap into every day from that moment on.

Any advice for up-and-coming event pros?

Always follow your dreams, and make good relationships with your vendors. Those are the people who will make or break your events.

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Bob Caldwell
Bob Caldwell

Founding Partner
Eventbots (by Sciensio)

What was the most memorable event you’ve worked on?

We delivered our technology to a charity fund-raiser where we had more than 80 percent attendee engagement and increased donation volume and velocity by 21 percent. It felt really good to make a difference.

What was the aha moment that made you love events?

Hosting an event in London for the payments industry (credit cards). At that event, private companies, law enforcement, and N.G.O.s all were discussing how to make the world safer and better. Speakers at the event sparked conversations between otherwise strangers, who then collaborated to develop solutions that still keep us all safe today. This only could have happened at a fully immersive experiential event.

Any advice for up-and-coming event pros?

Pay attention to details. The entirety of an event can turn on the tiniest detail. Did you spell everyone’s name right? Did you have options for those with dietary needs? Did you make all the information easy to find and understand?

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Exhibitor Information


Exhibitor Idea Books

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Idea Book
Dazian
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Idea Book
Dazian
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Idea Book
Tradeshows
View
Idea Book
Sciens.io
View
Idea Book
Album 1
View
Idea Book
Album 1
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