Location: Rooms 304,305,315,316,317
Thank you to our amazing sponsors PSAV, Totally Mod, Omnience, Perfume Bar, Ritz Carlton Fort Lauderdale and Wizard Creations.
9:00 am - 9:50 am | 10:00 am - 10:50 am | Choose Two Sessions to Attend
Spark your creativity with intensive workshops from key players in the event industry. Covering today’s hottest topics, you’ll hone the skills you need to advance your career with these in-depth sessions.
With the opportunity to attend two different sessions, you’ll leave inspired and ready to tackle any challenge that comes your way.
Mastering the Client Relationship
Brett Hyman, President, NVE Experience Agency
Jenny Bronstein, SVP, Account Service, NVE Experience Agency
Event and marketing pros are constantly looking for new resources to provide guidance on creative opportunities and business solutions. But these same creatives rely on their clients to clearly articulate goals and objectives in order to ideate effective inspired concepts. So how can brands and clients meet in the middle to develop a collaborative experience? Listen as Brett Hyman and Jenny Bronstein of NVE Experience Agency share how to get the most out of agency-client relationships to create a compelling experience. Possessing an impressive roster of influential clients, including Amazon Prime, Anheuser-Busch, and Apple, Hyman and Bronstein will reveal the secrets to a successful relationship, the importance of trust, and how to deliver on a vision.
Logistics and Creativity: Finding Balance in Event Execution
Shane Terenzi, Director of Events, High Beam Events
Events can be overwhelming. Whether you’re constructing an event within an event, creating an over-the-top activation, or reinventing your annual gathering, how do you juggle all the factors of a live experience to find the perfect balance in event execution? Listen as Shane Terenzi, director of events for High Beam Events, uncovers how to structure, scale, and think outside the box to create memorable experiences. Drawing on his background overseeing, planning, and executing hundreds of events annually over a 10-day period for SXSW, Terenzi will explore the ins and outs of everything, including build outs and creative training for your staff, as well as dos, don’ts, and lessons learned.
Influencers 101: How to Get Maximum Buzz for Your Brand
Branden Meck, C.E.O., MarketKings
Chris Villain, Influencer, Actor, Singer
Want to learn how to tap into the power of influencer marketing for your events? Branden Meck, C.E.O. of MarketKings, an LA-based full-service social media and marketing agency, has been working with social-savvy partners like Under Armour and Taco Bell, and even some you haven’t heard of like Bohoo and RewardMob, to create and grow their brands through the power of influencers. Listen as Meck and special influencer guest Chris Villain share success stories, struggles, and strategies to get the most out of your campaigns. They will also discuss tips on holding your influencers accountable such as what to include in contracts and best practices, and they will take you through an interactive mock brand activation.
Mastering Event Strategy
Heather Mason, C.E.O., Caspian Agency
No matter the type of experience, it's critical that the event strategy is well crafted from the beginning; especially when communicating with everyone from colleagues to executives. Listen as Heather Mason, C.E.O. of Caspian Agency, uncovers 10 essential tools necessary to achieve scalable and replicable results. With a background crafting domestic and international events for the Skoll Foundation, Oxford University, and Vanity Fair, Mason will lay out her proven methodology, which aligns departments, goals, and even increases budget and headcount. These strategies will position the event producer as a C-level play in any organization, laying out metrics that clearly prove the value of both the event and event producer.
Packages & Pricing
Group Rates (3 or more registrants)
- All Access Pass - Group Rate - $399 (SOLD OUT)
- Premium Pass - Group Rate - $329
- Workshop Pass - Group Rate - $129
Event Organizer (Click here to see if you qualify)
- All Access Pass - Event Organizer (First 50) - $399 (SOLD OUT)
- All Access Pass - Event Organizer (After First 50) - $439 (SOLD OUT)
- Premium Pass - Event Organizer (First 50) - $329 (SOLD OUT)
- Premium Pass - Event Organizer (After First 50) - $369
- Workshop Pass - Event Organizer (First 50) - $129 (SOLD OUT)
- Workshop Pass - Event Organizer (After First 50) - $159
Non-Exhibiting Supplier (Click here to see if you qualify)
- All Access Pass - Supplier - $539 (SOLD OUT)
- Premium Pass - Supplier - $469
- Workshop Pass - Supplier - $259
DAY OF PRICING: Please note all pricing is subject to increase the day of the event. Only credit cards will be accepted onsite.