event specialist, Zumba Fitness
Fallon Chertock is a leading event specialist at Zumba, the world’s largest branded dance-fitness company. For the past three years, she has successfully produced 15 events annually for up to 300 instructors in destinations across the globe. She played a key role in the Zumba in the Nightclub tour with celebrity DJ Lil Jon and Zumba superstar Gina Grant, which traveled four cities and attracted 1,800 people. In January 2015, Chertock also produced a Zumba Master Class for more than 80 Miss Universe Contestants in Doral, FL. Chertock earned a bachelor’s degree in event management, with a minor in leadership, from the University of Florida.