This week's roundup includes a Lexus LED installation at the Los Angeles Food & Wine Festival; SpikedSeltzer's free bicycle promotion ahead of the L train shutdown in Brooklyn; Revolve's pink-hued lifeguard tower that doubled as a DJ booth at the brand's influencer event in Bermuda; and an interactive live mural at Adidas's Destination San Diego music festival.
Los Angeles Food & Wine Festival
Photo: Stefanie Parkinson
SpikedSeltzer L Train Shutdown Promotion
Photo: Courtesy of Spiked Seltzer
Los Angeles Food & Wine Festival
Photo: Stefanie Parkinson
Lyft’s Future Driven: A Ride into the Future
Photo: Ian Zelaya/BizBash
National Park Foundation’s Parktracks Pop-Up
Photo: Mat Hayward/Getty Images for Grey Group
#RevolveSummer
Photo: Meredith Andrews Photography
Destination San Diego
Photo: Cole Ferguson
Destination San Diego
Photo: Cole Ferguson
Get Animated Invasion
Photo: Courtesy of Warner Bros.
Watermill Center Benefit
Photo: Sunny Norton/BizBash