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Flower Arrangements With iPads Tell Guests a Story

The Miami launch of Kalla immersed guests in flowers with live arrangements, on-theme snacks, and more.

By Jenny Berg March 26, 2014, 7:00 AM EDT

Photo: World Red Eye

Kalla, a high-end floral bouquet service, launched in Miami with a bash at Soho Beach House on March 13. Held on the rooftop, the event taught guests about the new service through floral displays, iPad tutorials, springy pastel chocolates, and take-home gifts. Here's a look inside the flower-filled soiree, which was produced by the Riviere Agency.

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