LOS ANGELES The Hollywood Foreign Press Association's 72nd annual Golden Globes took over the Beverly Hilton’s International Ballroom last night, with hosts Amy Poehler and Tina Fey. There was an uncharacteristically serious—and even somber—tenor to the evening’s jokes and speeches, which called out topics from North Korea and Bill Cosby to Ferguson and Paris.
After the show, an array of familiar hosts filled spaces throughout the hotel and adjacent to it, including the ever-splashy HBO fete in the Circa 55 restaurant and surrounding pool area, In Style's hot-ticket bash in the Oasis Courtyard, NBC Universal's rooftop party, Paramount's party in the Stardust Lounge, Fox's viewing and after-party, and the Weinstein Company's party, which this year technically moved out of the hotel to the former Robinson's-May building next to Fox.
This year, while a few brands sat out—like AMC, as well as Sony, after the hacking scandal sent the studio scrambling late last year—a few new names jumped into the fray. BuzzFeed, for instance, got on board with a new party on Thursday night before the show with a GIF photo booth, as well as what were billed as award season survival totes for 200 guests. W magazine also hosted a new Friday night event, previewing its “Shooting Stars” exhibit at the Wilshire May Company building next to Lacma.
Audi, Bafta, and the Art of Elysium—which had a far-out fete this year thanks to direction from Marina Abramović—were among the other returning hosts on the crowded weekend landscape, as were a host of swag purveyors like the HBO Luxury Lounge and Kari Feinstein's suite.