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Party Planning Ideas

September 21, 2013
7-Eleven's Slurpee Promotion
7-Eleven's Slurpee Promotion

Memorial Day marks the unofficial start of summer—or what 7-Eleven refers to as "Slurpee Season." To officially ring in the carefree days ahead, the retailer hosted an event on May 22 with actress Ashley Benson at its Hollywood location. Benson took an inaugural sip of a Slurpee Lite, then sat her cup down on a colorful contraption that recalled a Rube Goldberg machine. The weight of the cup prompted a chain reaction that ended in a banner unfurling; the banner read "Slurpee Season is Now Open!"

Photo: Jonathan Leibson/Getty Images for 7-Eleven
The International Contemporary Furniture Fair
The International Contemporary Furniture Fair

The 25th incarnation of I.C.F.F. ran May 18 to 21 at the Jacob K. Javits Convention Center in New York. A great place for event professionals to get ideas and inspiration, the show displayed items such as Toyko-based Oodesign's tiny floating vases. The vessels hold individual buds and submerge their stems in water. 

Photo: Nadia Chaudhury/BizBash
Four Seasons and "Splash" Beachwear Fashion Show & Luncheon
Four Seasons and 'Splash' Beachwear Fashion Show & Luncheon

Chicago restaurant Allium served a swimsuit-friendly 500-calorie lunch at a recent beachwear fashion show at the Four Seasons Chicago. The three-course menu included beet salad with Greek yogurt, fennel, and mache lettuce; wild Alaskan halibut with smoked fingerlings, pickled ramp bulbs, asparagus, and English peas (pictured); and 99 percent pure chocolate sorbet.

Photo: Jenny Berg/BizBash
A New Take on S'Mores
A New Take on S'Mores

For an upscale camp-themed affair, KG Fare Catering & Events offers a mess-free take on s'mores, displayed on clothespins.

Photo: Courtesy of KG Fare Catering & Events
Pratt Institute Fashion Show and Cocktail Benefit
Pratt Institute Fashion Show and Cocktail Benefit

At the Pratt Institute Fashion Show and Cocktail Benefit on April 25, models walked a ribbon-shaped runway. Held at Center548 in New York, the show displayed edgy looks from 17 student designers, and Blumlein Associates Inc. designed the fittingly forward-thinking runway and set. With a design team led by Claudia Castro—herself a Pratt alum—the runway was designed so that the collection could be viewed from any angle in the room.

Photo: Claudia Castro
Museum of Modern Art's Party in the Garden
Museum of Modern Art's Party in the Garden

The Museum of Modern Art’s annual Party in the Garden took place on May 21. Overhead, dense arrangements of tropical plants were suspended between white pillars, creating a jungle-like canopy effect.

Photo: Nadia Chaudhury/BizBash
The 20th Anniversary Daffodil Ball Benefitting the Canadian Cancer Society
The 20th Anniversary Daffodil Ball Benefitting the Canadian Cancer Society

Billed as the most successful cancer-related fund-raising gala in Canada, the Daffodil Ball on April 18 had a Great Gatsby theme that brought the 1920s to life at Windsor Station in Montreal. In the cocktail space, a living fountain twirled around slowly.

Photo: Stephane Poirier
Versus Versace Collection Launch
Versus Versace Collection Launch

Donatella Versace debuted her newest Versus Versace collection with a bash for 1,300 guests at New York's 69th Regiment Armory on May 15. Complementing three mini fashion shows and concerts, a pedicab sporting a rotating carousel of rainbow-colored Venus Versace bags made its way throughout the cavernous venue, offering guests the chance to hop on the back for a ride.

Photo: Billy Farrell/BFAnyc.com
Sheraton's Toast Around the World
Sheraton's Toast Around the World

Sheraton Social Hour is a premium wine service developed in conjunction with Wine Spectator magazine. To launch the new program at the Sheraton New York Times Square Hotel, a penthouse event on May 15 served vino from a custom bar constructed out of wine bottles. Designed by Level Productions and built by Abunch LLC, the bar was flanked by signage that explained the taste profile of the wines, along with snacks that paired with them.

Photo: Donald Bowers/Getty Images
Chandon's American Summer Soiree
Chandon's American Summer Soiree

Need some pool party inspiration? Chandon kicked off the season in quirky style at its American Summer Soiree on May 21 and made creative use out of an inexpensive prop: pool toys. Celebrity guests such as Brittany Snow posed in front of a step-and-repeat that comprised bright blue dolphins, smiling pink flamingos, branded beach balls, and other inflatable toys.

Photo: Will Ragozzino/BFAnyc.com
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‘Feathers Galore’: Step Inside the Colorful Carnaval Ambiance of City Harvest’s Annual Gala
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This Historic Theater Turned a 100-Year Milestone Into a One-of-a-Kind Gala
The Pasadena Playhouse celebrated its centennial with a bold, unconventional gala featuring immersive projection mapping and a surprise escrow announcement—all while shattering fundraising records.
While officially buying the building before the gala was always the goal, event planner Sam Palmer was careful to ensure the gathering would be successful even if the timing didn’t work out. “We had a million different plans, because quite frankly, a million details needed to go right for that to happen,' he said. 'Our leadership and board worked very, very hard to get us across the finish line, and it was a beautiful moment.”
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See How Teams and Brands Scored with Fans at the 2025 NFL Draft
The annual event welcomed returning brands like Courtyard by Marriott, while the city of Green Bay spotlighted its local culture with special offerings.
NFL Draft Red Carpet sponsored by Toyota
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'There’s really nothing else like it in California,' Meta's Damien Baines says of The Donum Estate, his favorite event venue to entertain a client.
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2025 Kentucky Derby: How the 151-Year-Old Sporting Event and Its Partners Attracted Younger Fans
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Recently, multimedia studio Moment Factory had the chance to contribute to Aquascope, a major indoor water park in France. Read more in our interview with co-founder Dominic Audet, who made our list of Industry Innovators in the event tech industry.
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How Canva Used Creativity and Community to Reimagine the Typical Tech Conference
With 4,500 attendees, interactive installations, and a showstopping musical finale made from user feedback, Canva Create 2025 brought the brand’s whimsical personality to life.
Canva's whimsical, festival-style conference featured areas like the Uncharted Studio (pictured), which gave attendees a look at newly launched products—and also encouraged them to share feedback both in writing and via retro phone booths.
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Stagecoach 2025: Saddle Up for the Best Brand Activations From the Desert’s Country-Cool Festival
Check out 50+ ways brands like Facebook, BÉIS, Bud Light, NYLON, American Express, e.l.f. Cosmetics, and more embraced the spirit of the Wild West at the world's largest country music festival.
NYLON Desert Disco, Presented by Coach
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