Grey Goose held a French Riviera-theme pop-up event series in four Canadian cities from June 21 to 30. Pop-up markets in Toronto (pictured) and Montreal featured step-and-repeats with name of the event in white letters, surrounded by an installation of hanging blue and white striped umbrellas. The installation was inspired by the brand's Riviera bottle series, in partnership with artist Quentin Monge. Pomp & Circumstance and Community Agency produced the events.Â
For a recent event at the Perot Museum of Science and Nature in Dallas, Wolfgang Puck Catering employed a "chef shadowbox." Meant to provide a strong visual behind a more standard food station, a chef in a shadowbox prepared appetizers as guests looked on.
M.L.B. Assembly, an inaugural multi-day pop-up event showcasing designers, artists, musicians, and athletes in an exhibit curated by the league, took place July 13 to 16 at District Pier at the Wharf in Washington during M.L.B. All-Star Week. Field by Snarkitecture, an interactive architectural installation made of baseball bats and wooden billets, was on display outside the venue. Visitors were able to wander through the field of Louisville Slugger bats. On the other side, a lathe operator was creating bats from the wooden billets, which were then added back to the “field” as completed bats.Â
As with past years of the festival, a major draw for attendees was the Lab—a group of digital, immersive art installations created by New York artists and designed and curated by Meta.is. Whereas previously guests had to experience each installation chronologically in a giant dome, this year installations were housed outside and in three mini domes. Attendees were able to explore the area in "choose your own adventure" style. "Infinite Wild," an outdoor installation created by artist collective Smooth Technology, was created with 60,000 LED cables that drew power from solar panels.Â
An installation of fabricated palm trees with streamers in multiple colors invited guests to write their best advice for living a happy life.Â
In May at a private home in Los Angeles, CoverGirl previewed its fall collection and celebrated its new “I am what I make up” brand campaign. The event featured makeup-centric decor and photo booths, including an Instagram-ready pit filled pillows in the brand’s inclusive foundation shades. A photographer art-directed guests while they were snapped from above with an aerial camera. The event was designed by Nicole Neves of Sequin Productions.
The 25th annual Watermill Center Benefit took place July 28 in Water Mill, Long Island. The event, titled “Time Bomb,” welcomed more than 1,000 guests. Jörg Brinkmann's "The Broad Gave Me My Face But I Can Pick Up My Own Nose" featured three performers clad in neon bodysuits hoisting MacBooks that displayed alternating famous faces such as Sir Elton John, Mr. T, and President Donald Trump, which were choreographed to their movements.Â
The inaugural Destination San Diego music festival, which formed through a partnership between Adidas and Journeys, took place August 11 at Horton Plaza Park. A highlight of the festival was a living mural. Visitors could contribute to it throughout the day by pushing one of a series of buttons. Depending on the color selected, a new stripe of paint was added.
