“We’re overhauling our mix of events and balancing the calendar. Our goal is to offer a schedule of events that has something for everyone without causing attendee burnout by asking them to attend too many things.”
—Mike Wilkinson, associate director of special events, Whitman-Walker Clinic, Washington, D.C.
“To work with more eco-friendly companies and use recyclable supplies.”
—Kaylee Kiecker, vice president of marketing and business development, Hollywood Chamber of Commerce
“As an association, we always have a bare bones budget, and with the economy we are anticipating even more budget cuts. My goal is to use the power of ‘greening’ our meetings to reduce costs and increase attendance. Next year we will be offering all of our handouts online as well as on CDs to reduce waste and costs in printing. We are also using our Web site and email blasts to target new international attendees.”
—Pamela Nutting, director of meetings, Illinois Podiatric Medical Association
“To find and master that elusive work/life balance.”
—Liz King, corporate events planner, iStar Financial, New York
“To further build on Angeleno and Modern Luxury’s established brand by creating a national footprint in every major media market with an impactful print and digital platform. This platform allows us to continue to create innovative solutions and engaging programs for our luxury clients and consumers.”
—Lisa Gild, marketing director, Angeleno/Modern Luxury Media, Los Angeles
“I had my first sustainable conference last summer. We used paperless technology, practiced the three R’s—reduce, reuse, recycle—and saved energy by coordinating with the hotel on energy-efficient meeting rooms. My goal is to sustain these activities and stay professionally involved with this latest trend in the industry.”
—Elisabeth Fermsgard, events planner, National Academy Foundation, New York
“I hope to broaden my vendor contacts. We have so much talent and creativity in this city. Fresh ideas are turning up every day, and the right collaboration between an event specialist and an innovative decor or entertainment provider can result in really memorable events.”
—Melissa Andre, owner, Melissa Andre - Celebrate. Beauty, Toronto
