PROMO: Light Up the Empire State Building

Following the tragic September 11 attacks, it seems that New Yorkers are renewing their love of the city and all it has to offer. So it's a good time to point out the landmark Empire State Building's policies for lighting up New York's skyline with special colors representative of holidays, seasons and ethnic groups. Non-profit groups and charitable causes are welcome to submit requests for certain colors on certain days, but the building's policy does not honor purely commercial requests, so corporate events and product launches without a charitable.phpect need not apply. Proposals must be made in writing, and should include as many details as possible about the event or cause. Fax requests to Lydia Ruth in the Empire State Building's public relations department, at 212.967.6167. --Jill Musguire
Posted 10.10.01