May 6, 2014: See the Eye-Popping Fashions at the Met Gala, How Drones Can Help Event Marketing, Coldplay Promotes Album With Willy Wonka-Style Stunt

By Beth Kormanik May 6, 2014, 8:09 AM EDT

1. SEE THE EYE-POPPING FASHIONS AT THE MET GALA: In the end, many men ignored the “white tie and decorations” dress code for Monday night’s Metropolitan Museum of Art’s annual Costume Institute gala. But that doesn’t mean guests played it safe. The New York Times: “The Met Gala is that one event where you can be artistic as you want when it comes to fashion,” said the actress Zoe Saldana, in a dress by Michael Kors. “You don’t have to worry about hit-or-miss. You just enjoy the artistry of the fashion.” New York magazine’s the Cut blog has a roundup of the red carpet looks: Earlier in the day, First Lady Michelle Obama spoke at the opening of the museum’s new Anna Wintour Costume Center. New York Post:

2. HOW DRONES CAN HELP EVENT MARKETING: A drone captured aerial views of this weekend’s SunFest, Florida’s largest waterfront music and art festival. WPTV West Palm Beach: “I'll use it for my promotional video next year,” SunFest's marketing manager, Melissa Sullivan, said. “We're growing in reach—last year we sold into 43 different states—so video is important for us to be able to give a taste of something they've never heard of. And video is so powerful. The drone is just using the latest technology.”

3. COLDPLAY PROMOTES ALBUM WITH WILLY WONKA-STYLE STUNT: To promote its latest album, Coldplay had handwritten lyrics from its nine songs hidden in libraries on five continents. It then used Twitter to lead fans to their location. Fast Company: “Using the hashtag #lyricshunt, the band informed fans that not only would they have the opportunity to get a preview of frontman Chris Martin's present poetic sensibilities—one of the envelopes containing the handwritten lyrics would also include a “golden ticket” with free airfare and tickets to attend the band's London performance in July at the Royal Albert Hall.”


CHICAGO:  Le Meridien Chicago—Oakbrook Center has appointed chef Franco Diaz as executive chef.

The Chicago Gold Coast Film Festival is Saturday at Park West. The event includes a preparty, a lineup of comedy short films, and awards and an after-party with snacks from Boka Restaurant Group.

LAS VEGAS:  Dick Clark Productions and Billboard announced that Jennifer Lopez will be honored with the Icon Award at the 2014 Billboard Music Awards, broadcast live from the MGM Grand Garden Arena on May 18.

LOS ANGELES:  Athletes Tony Gonzalez and Steve Nash and Ultimate Fighting Championship president Dana White will be honored at the Sports Spectacular 29th anniversary gala on May 18 at the Hyatt Regency Century Plaza Hotel.

Red O has a new menu and a recently expanded patio.

Local event listings from Masterplanner:

MIAMI/SOUTH FLORIDA:  The third annual iHeartRadio Ultimate Pool Party presented by Visit Florida is June 27-28 at Fontainebleau Miami Beach. Performers include Jennifer Lopez, Neon Trees, and Tiësto, and the concert will air nationally on the CW Network.

NEW YORK:  The New Museum announced that Google Glass will be the lead sponsor of the 2015 Triennial exhibition and will launch a visitor engagement app using the product.

The National Father’s Day Council's 73rd annual Father of the Year Awards luncheon is June 4 at the New York Hilton Midtown. Honorees include New Jersey Governor Chris Christie, Bloomingdale's Chairman and C.E.O. Tony Spring, and fashion designer Vince Camuto.

The Best Western Robert Treat Hotel in Newark, New Jersey, will host an open house highlighting its updated and rebranded meeting and banquet facilities on May 14. The event includes a cocktail buffet and tours of the hotel’s catering space, conference rooms, and hotel suites.

The second annual benefit for FamilyKind, which helps families cope with separation and divorce, is May 15 at the Bromley.

Local event listings from Masterplanner:

ORLANDO:  Embassy Suites Lake Buena Vista will undergo a $14 million renovation that will include expanding the meeting space, redesigning all guest rooms, and updating the pool deck and bar area. It's scheduled to be completed in November.

TORONTO:  Canadian Wildlife Foundation will host its Rivers to Oceans Evening at Nota Bene restaurant tonight.

WASHINGTON, D.C.:  The fourth annual Pink & White Memorial Day rooftop party is May 25 at POV Rooftop Lounge and Terrace at the W Washington hotel.

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With contributions from Jenny Berg in Chicago, Alesandra Dubin in Los Angeles, Mitra Sorrells in Orlando, and Beth Kormanik, Jill Menze, and Anna Sekula in New York.

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