More Photos From Google's Launch: Picnic Tables, Croquet, Custom Damask Wallpaper

By Jim Shi November 29, 2010, 4:28 PM EST

Photo: Allan Zepeda Photography

For the debut of on November 17, Google articulated the different fashion genres of its new online shopping portal through six thematic vignettes inside Skylight Soho. Littered with interactive decor, a diverse array of furniture and lighting, entertainment, and activities, the event produced by Empire Entertainment brought some 550 bold-faced names out for the night, including actresses Carey Mulligan, Emma Watson, and Elisabeth Moss, as well as Iman, Christian Siriano, and Vogue editor Meredith Melling Burke. Here's a look at more design details from the launch.

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