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Podcast: Voices From the New Front Lines: How the Event Industry Is Changing Under President Trump

Hear three event pros discuss how planners and vendors should approach the new political climate, and what the industry can learn from activist movements.

February 14, 2017, 7:15 AM EST

Hosts: David Adler, Beth Kormanik
Guests: Kevin Chaffee, Kindra Meyer, Nancy Shaffer

In this episode of GatherGeeks, BizBash C.E.O. David Adler and executive editor Beth Kormanik share insights from three industry pros on events in the age of President Trump. These knowledgeable insiders give their take on how events—both official and unofficial—are changing.

First, Adler chats with Nancy Shaffer, C.E.O. and founder of Bravo Events by Design, to learn how the industry can educate movement organizers on finding a purpose, reason, and strategy for their demonstrations. She also discusses how corporate and nonprofit events need to be more diligent about—and spend more money on—security in this new political climate, and find ways to cater to a new, more-engaged audience.

Then, Kindra Meyer, executive creative director of Civic Entertainment Group, recounts her experience at the historic Women’s March on Washington. Meyer shares her ideas on how future activist demonstrations can improve their logistics—and how a corporate sponsor may not be a bad thing—but points out that the issues did not damper the spirit, emotion, and success of the march.

Finally, Adler chats with Kevin Chaffee, senior editor of Washington Life magazine, who has been covering the city’s social scene for two decades. Chaffee discusses how causes and charities can be a great bipartisan unifier, and talks about how this year’s inaugural events differed from previous administrations.

This episode is a must-listen for planners, vendors, and anyone else looking for answers about the role of events in this new administration.

Sponsored by Durham, North Carolina

Running time 59:13

Show Notes

In This Episode:

  • Nancy Shaffer [01:59]: the three components every live event or demonstration needs; how the new political climate will impact event budgets; why the wealthy new administration could actually a corporate event boom; how event planners should balance personal beliefs with professional services
  • Kindra Meyer [22:45]: how face-to-face events can multiply emotion; ways activists can improve logistics for future events; why the controversial “pussy hats” were a positive thing
  • Kevin Chaffee [39:44]: why charities will continue to be a great equalizer; what role the new Trump International Hotel will play in Washington events; how this year’s inaugural parties compared to previous years; the rise of non-disclosure agreements

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