American Idol Winner Lee DeWyze to Headline BizBash Event Planner Trade Show in Chicago

Highlights Idol Stars as Big Draws for Corporate, Nonprofit and Social Events

Chicago—July 25, 2011—BizBash, the leading B2B trade media for the event planning industry, will play host to the region’s largest industry gathering of event and meeting professionals at the Merchandise Mart on Thursday, August 18. American Idol season 9 winner and Chicago native Lee DeWyze will make a musical appearance during the BizBash Chicago Expo & Awards’ afternoon general session, followed by a meet-and-greet with attendees promptly thereafter.

“American Idol and other reality shows have created a whole new niche of event performers. It is BizBash’s aim to showcase the use of “Idol talent for events,” said David Adler, C.E.O. of BizBash Media. “By asking Lee DeWyze to make an appearance, we’ve introduced an event entertainment solution that’s becoming quite popular!” Adler added: “We look forward to discussions with event planners about their experiences hiring new reality show stars for both performances and special appearances at their events.”

The annual expo features more than 100 high-quality vendors showcasing their event-related products and services, an educational conference program, unique entertainment ideas, and an award program highlighting the efforts of the industry’s trailblazers.

For additional information on this year’s BizBash Chicago Expo, visit bizbashchicagoexpo.com.

Founded in 2000, BizBash is the leading trade media source for the event industry and publishes BizBash magazine, e-newsletters, produces Web sites, trade shows, and award shows for corporate event and meeting professionals, event marketers, sales, PR, fund-raising, and human resource executives. BizBash serves the Boston, Chicago, Las Vegas, Los Angeles, Miami, New York, Orlando, Toronto, and Washington markets.

BizBash.com is the largest online resource for professional event planners to choose venues and suppliers—and to peek over the fence to see what other planners are doing.





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