New York, New York—March 26, 2010—David Adler, C.E.O. and founder of BizBash Media, announced today that BizBash will start covering events using two- to three-minute advertorial video "webisodes" to showcase the talents of event suppliers such as production companies, venues and caterers. To guarantee high-quality work for its clients, BizBash has formed a strategic partnership with The Event Nut to produce promotional event videos. - 30 -
Adler said, "We are extremely excited to start the process of storytelling through paid promotional event videos that will appear on BizBash's Web site and other outlets. For a nominal below-market fee of $4,000, these webisodes will be self-contained stories that show off event elements from the point of view of participating clients. A video for a caterer will feature the event from a food perspective, while one for a production company will focus on the theatrics of the event. Each webisode will also include a testimonial section that will allow a client to link to short video clips via Twitter and Facebook to initiate viral campaigns."
He added, "We are excited about our partnership with The Event Nut president Brooke Bonder because of her passion and understanding of the industry. She will be giving these webisodes a unique perspective that will keep them fresh and relevant."
To find out more about BizBash's new event video service, contact Hofite Huddleston at 310.862.1345 or firstname.lastname@example.org, or Mandana Valiyee at 310.862.1346 or email@example.com.
Since its founding in 2000, BizBash Media has become the event industry's leading source for inspiration, smart marketing strategies, and useful tools, helping revolutionize the ways event professionals get ideas and connect with each other. BizBash serves nine major markets with its trade shows, Web sites, and magazines: New York, Boston, Chicago, Las Vegas, Los Angeles, Miami/South Florida, Orlando, Toronto, and Washington. The BizBash National Venue Guide covers an additional 12 markets and is the perfect resource for planners.
About The Event Nut
The Event Nut is a fast-paced, high-energy national entertainment news web series and video production resource that focuses on the amazing event industry. The Event Nut videos take you behind doors normally closed to the public to see how these magnificent masterpieces come together, and to learn tricks of the trade from L.A.'s top experts!
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