Shelley Hymes Named Managing Editor for Masterplanner D.C., the New Conflict Resolution Calendar for Major Events

Washington, D.C.—February 3, 2010—David Adler, founder and C.E.O. of BizBash Media, which owns BizBash Masterplanner, the major event conflict resolution calendar and event intelligence service for Washington, announced today that his company will partner with Shelley Hymes' Angel Enterprises to enhance, promote, and further secure Masterplanner D.C.’s status as the premier event clearinghouse for official Washington. Hymes, along with newly appointed associate editor Jessica Marks, will provide BizBash Masterplanner D.C. subscribers with an unrivaled and indispensable event calendar that includes complete, up-to-date, and continuous information about major events, openings, and fund-raisers in the Washington metropolitan area.

What makes Masterplanner different from other online calendar services is that each event is researched by an editor, with an emphasis on what is going on three to 12 months ahead. The service doesn’t depend on anonymous feeds. While the subscription service provides premium information for $240 annually and gives users access to long-term information, a free newsletter called “The Next 7 Days” provides immediate information on what is happening, who is sponsoring what, which venues are hosting what, who is being honored, and other detailed event intelligence. To subscribe, visit the Masterplanner Web site at

Before founding Angel Enterprises, Hymes was a director at Burson-Marsteller, working on numerous award-winning campaigns and events. She previously was director of the 21st Century Workforce for the Bush administration and was executive director of  the U.S. Joint Economic Committee.

According to Adler, “Placing a great Washington event pro at the helm of a site dedicated to providing critical, up-to-date event information made perfect sense to me. Not only does Shelley have her fingers on the pulse of what’s happening in D.C., but she can also help our customers use all of Masterplanner’s valuable capabilities, including choosing the perfect date, researching past and future events, and locating potential sponsors, honorees, speakers, co-chairs, and venues, as well as complete event dossiers of major organizations.”

“We are thrilled to be a part of an organization we considered to be critically important and used on a daily basis,” said Hymes. “As the owner of an event/PR firm, I know firsthand how critical the information supplied by BizBash Masterplanner can be to folks in our industry, or frankly to anyone in Washington trying to plan any type of event. No matter how big or small it is, no one wants to plan an event, conference, or fund-raiser and find out too late that they’ve chosen the wrong day to do it. We’re delighted to work with the outstanding BizBash Masterplanner team, we’re thrilled to have the opportunity to enhance Masterplanner’s profile in the D.C. market, and truly, we’re excited about helping organizations benefit from the wealth of information they can access through Masterplanner.”

Media Notes: For more information or for interview requests, please contact Shelley Hymes at

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