9 Shareable "Surprise-and-Delight" Ideas From Events and Promotions
See how brands including HBO, Marvel Studios, Bravo, USA Network, and more have surprised consumers through events and promotions.
In the age of tying a Twitter or Instagram hashtag to a certain event or promotion, brands have found that one of the easiest ways to make a splash on social is to facilitate an unexpected moment for consumers. From surprise screenings and event setups to prize deliveries enhanced by drones and celebrities, here's how brands including Bravo, Canon, HBO, and Driscoll's have creatively executed memorable "surprise-and-delight" moments.
Bravo’s InstaCon at SXSW
HBO’s Silicon Valley Pizza Deliveries
‘Avengers: Infinity War’ Celebrity Deliveries
Ferrari’s Portofino Premiere Tour
Inaugural National Business Traveler Day
Mr. Robot’s “E Corp” Gala
Post Malone and Postmates Popeye’s Surprise at Coachella
Driscoll’s Berry Picnic
Canon’s 24 Hours to Greatness
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