September 2, 2016: Advertising Week to Head to Cuba, Next Year's Met Gala Theme May Have Been Decided, Low V.M.A. Ratings Have MTV Considering Broadcast Changes

By Ian Zelaya September 2, 2016, 8:31 AM EDT

1. ADVERTISING WEEK TO HEAD TO CUBA: Advertising Week is heading to Cuba for the first time. Event organizer Stillwell Partners is slated to launch Advertising Week: Cuba x Creativity November 28-December 1 in Havana. Adweek: “The announcement comes after JetBlue, a founding partner of the event, kicked off the first commercial service to Cuba from the U.S. in over 50 years. 'This is a unique moment in history,' said Matt Scheckner, CEO of Stillwell Partners. 'When the door to go to Cuba opened a crack—the embargo is still in place; we're in a very interesting transition period and as an American, there has been 53 years that we have not been able to go to Cuba—we went down there right away to see if an event was possible.' While adding Havana to the Advertising Week roster doesn't make sense when considering major advertising hubs—New York, London and Tokyo host the other three weeks and make up the three largest ad markets in the world—the city makes sense 'as a place for a celebration of creativity,' said Scheckner. … Famed Cuban musician Isaac Delgado will be chairman of the event's local organizing body. Delgado was part of a delegation from Cuba that quietly attended Advertising Week in New York last fall to see what the event was like before approving its extension to Cuba. Planning for the event began in June 2015. Havana's Hotel Nacional de Cuba will serve as headquarters for Cuba x Creativity. A daily breakfast will take place at the Parisién Cabaret. The thought leadership seminar program will be held at the Salon 1930, which has long served as the home of the Buena Vista Social Club. Other event venues include historic destinations like the Gran Teatro de La Habana Alicia Alonso and The Tropicana.”

2. NEXT YEAR'S MET GALA THEME MAY HAVE BEEN DECIDED: The Metropolitan Museum of Art's Costume Institute has chosen the subject of its solo exhibition next spring—which would set the theme of the 2017 Met Gala. According to sources, the institute has chosen designer Rei Kawakubo, making next year only the second time a living designer (alongside Yves Saint Laurent) has been tapped as the exhibition subject. Women's Wear Daily: “The Japanese designer behind the Comme des Garçons label and Dover Street Market specialty stores, Kawakubo is a fashion maverick whose Paris fashion shows remain a highlight for the international retail and design cognoscenti. Azzedine Alaïa and Marc Jacobs are among designer peers in her global fan club, while celebrity fans include Rihanna and Lady Gaga. She has done collections based on two-dimensional shapes, the color red and the 'Ceremony of Separation,' the latter show a lump-in-throat spectacle opening with a dress composed of neatly knotted white hobo sacks. Her fall collection was a take on '18th-century punk' employing couture floral fabrics and pink vinyl carved into armorlike, 3-D wonders. It is understood the Met showcase is to rival the scale of 'Alexander McQueen: Savage Beauty' in 2011, one of the most visited shows in the institute’s history. … But given her following in fashion, the Kawakubo exhibit is certain to continue the Met’s string of recent successes with its spring exhibits. The most recent, 'Manus X Machina,' curated by Andrew Bolton, saw its run extended through the upcoming weekend because of demand.”

3. LOW V.M.A. RATINGS HAVE MTV CONSIDERING BROADCAST CHANGES: MTV may air the Video Music Awards live across the country in the future because of this year's lower ratings and boost in live streaming views on the network's website and clips posted to Snapchat, Facebook, Twitter, and YouTube. Associated Press: “MTV traditionally airs the show live at 9 p.m. on the east coast, and at the same hour via tape delay in other time zones. That follows the common television rule of placing content at a time when advertisers will pay more for commercials. Sean Atkins, MTV president, said Tuesday that may change. 'In a world where you are multi-platforming, when I can experience it on my feed from my friends on Facebook who are in New York, are you better off just going live?' he asked. 'You give everyone essentially equal access to every platform at the same time.'”


COAST TO COAST:  Location-based walking tour app Detour has launched nationally with tours in New York, Los Angeles, and Chicago. Tours for small groups include a walk across the Brooklyn Bridge guided by filmmaker Ken Burns, a Venice Beach tour led by skateboarder Eric Tuma Britton, and a tour of Wrigleyville led by a Cubs fan.

Le Pain Quotidien has partnered with Feed for the annual Feed Supper campaign—which aims to raise 2 million meals by World Food Day on October 16—for a series of dining events at locations in New York, Chicago, Los Angeles, and Washington, D.C., from September 16-October 13. One ticket to each event, which will include a three-course meal from chef Kaegan Welch, will provide 465 meals to families in need.

ATLANTA:  One Musicfest will take place September 10 at the Lakewood Amphitheatre. Sponsored by Heineken and Jack Daniel's, the event will be headlined by Ice Cube, Andra Day, and Busta Rhymes.

CHICAGO:  Steadfast at the Gray, an upscale American restaurant from the Fifty/50 Group, has opened at the Kimpton Gray Hotel in the Loop neighborhood. The 5,000-square-foot eatery can seat 125 people, including 35 in a 600-square-foot private room. 

New Year's Eve celebration Chi-Town Rising will return to ring in 2017. The event is produced by Arena Partners and will be sponsored by Corona Extra.

LAS VEGAS:  Beer Park at Paris Las Vegas will host the inaugural Beer Park Rooftop Beer Festival at Chateau Nightclub & Rooftop on October 8.

LOS ANGELES:  Audi will host its annual Emmys party on September 15 at Catch in West Hollywood.

For information on upcoming events in Los Angeles, visit Masterplanner:

MIAMI/SOUTH FLORIDA:  ArtsLaunch2016, a free festival open to the public, will take place September 10 at the Adrienne Arsht Center for the Performing Arts of Miami-Dade County. The all-day event will include a Food Truck Invasion, live chef demos and tastings from the center's restaurant Brava by Brad Kilgore, an Annie-theme pet adoption truck, and the official Bad Boy Family Reunion Concert pre-party with a silent disco.

The Vizcaya Museum and Gardens will celebrate its centennial beginning November 19 with the Vizcaya Centennial Gala. The event will feature cocktails, an outdoor dinner overlooking Biscayne Bay, and entertainment from the University of Miami's Frost School of Music.

NEW YORK:  The fund-raiser LGBT for Hillary gala and dinner will take place September 9 at Cipriani Wall Street. Produced by Josh Wood Productions, the event will feature performances by Barbra Streisand and Rufus Wainwright, and an appearance by actress Laverne Cox. Hillary and Chelsea Clinton will be in attendance.

The 13th annual New York Comedy Festival will take place November 1-6. The event will feature more than 200 comedians performing in more than 60 shows at venues in all five boroughs. The lineup includes Tracy Morgan, Fred Armisen, Tig Notaro, Trevor Noah, T.J. Miller, Eric André, and Bridget Everett.

Andaz Wall Street has appointed Alina Lopez as event sales manager.

Welsh restaurant Sunken Hundred has opened in Brooklyn's Boerum Hill neighborhood.

For information on upcoming events in New York, visit Masterplanner:

ORLANDO/CENTRAL FLORIDA:  To accommodate continued growth, Absolute Exhibits has moved its Orlando operations into a new, larger facility near Orlando International Airport.

The fourth annual Dick Pope Legacy Awards will take place November 4 at Wyndham Resort. The awards are given to honorees in the areas of lodging, food services, travel, meetings and conventions, and entertainment and attractions. This year's honorees will include Arnold Palmer, John Hitt, Steve Jayson, and the late Gary Sain.

PHILADELPHIA:  Commercial interior design expo and conference NeoCon East will take place November 9-10 at the Pennsylvania Convention Center.

SAN FRANCISCO:  Online event management platform Poken has signed a five-year agreement with Artexis Easyfairs, a Brussels-based events company, to provide digital content delivery and technology to exhibitors.

TAMPA:  Halfway There, hosted by Tampa Bay Beer Week, is October 1 at Port Tampa Bay's Terminal 2. The event will include small plates from Florida restaurants matched with beer from 50 local, national, and international breweries. The event's name derives from the fact it marks the halfway point to the area's weeklong beer celebration that takes place in March.

TORONTO:  The fourth annual Fashion on Yonge will take place September 7 at Trinity Square Park. Presented by the Downtown Yonge Business Improvement Area, the event will feature three themed runway shows—urban, vibe, and chic—that will showcase 300 season outfits from local retailers.

WASHINGTON, D.C.:  Boe, the Penn Quarter restaurant/lounge formerly known as Oya, has closed. Boe's owners are currently being sued for more than $250,000 in unpaid rent for the eatery's recently shuttered location at 777 Ninth Street NW.

Singer Tasha Cobbs will headline the Congressional Black Caucus Foundation Annual Prayer Breakfast on September 17 during the foundation’s 46th Annual Legislative Conference. The conference will take place September 14-18 at the Walter E. Washington Convention Center.

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With contributions from Jenny Berg in Chicago, Alesandra Dubin and Claire Hoffman in Los Angeles, Mitra Sorrells in Orlando, and Carla Hay, Beth Kormanik, Michele Laufik, Jill Menze, and Ian Zelaya in New York.

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