Checking out 30,000 varieties of flowering plants and trees was a good reason to brave the crowds at Macy's Flower Show. The two-week-long flower extravaganza took over the main floor of the store for two weeks and remade the center aisle into an avenue of blossoming cherry trees. Tucked amidst handbags and cosmetics, 16 specialty gardens energized the store's usual look with an all-white English garden, a desert garden, an orchid garden with hundreds of different varieties—even a Scottish highlands garden complete with heather and a fog machine.
Since 2002, Macy's has presented renowned floral designers work with the "Bouquet of the Day"—a series of changing displays in the center of the main floor. This year, the roster included designers Jane Packer, Rebecca Cole of Rebecca Cole Designs, James Francois-Pijuan of Francois-Pijuan Floral Design & Event Decor, David Beahm, Jorge Cazzorla of Celebrate Flowers, and Preston Bailey of Preston Bailey Design. Each designer brought a fresh approach to the store with towering works. Saundra Parks of the Daily Blossom also created floral pieces that changed with window displays in the 34th Street beauty arcade.
Macy's group vice president for annual and special events Robin Hall told us that a year's worth of planning goes into the show, and he has been working to add more exotic and unusual plants since he took over the job in 2002. Hall has worked with Matterhorn Nursery for three years to bring in the landscaping, which included more than a million bulbs this year.
—Mark Mavrigian
Read our Impresario Q&A with Macy's Robin Hall...
Since 2002, Macy's has presented renowned floral designers work with the "Bouquet of the Day"—a series of changing displays in the center of the main floor. This year, the roster included designers Jane Packer, Rebecca Cole of Rebecca Cole Designs, James Francois-Pijuan of Francois-Pijuan Floral Design & Event Decor, David Beahm, Jorge Cazzorla of Celebrate Flowers, and Preston Bailey of Preston Bailey Design. Each designer brought a fresh approach to the store with towering works. Saundra Parks of the Daily Blossom also created floral pieces that changed with window displays in the 34th Street beauty arcade.
Macy's group vice president for annual and special events Robin Hall told us that a year's worth of planning goes into the show, and he has been working to add more exotic and unusual plants since he took over the job in 2002. Hall has worked with Matterhorn Nursery for three years to bring in the landscaping, which included more than a million bulbs this year.
—Mark Mavrigian
Read our Impresario Q&A with Macy's Robin Hall...