EVENT REPORT

Target's Fun Logo-Crazy Food

August 14, 2001, 12:00 AM EDT

Target Townhouse product showcase 452 Greenwich Street Tuesday, 08.07.01, 6 PM to 9 PM
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For Target's Target Townhouse event, Creative Edge Parties also put together a creative, brand-driven assortment of food, well-matched to the store's campy, kitschy ad campaigns. Cold sesame noodles with chopped peanuts were served in Chinese takeout boxes with the Target bull's-eye; mozzarella and tomato hors d'oeuvres were cut to create tiny red and white bull's-eye; and dessert were devil's food cupcakes frosted with the familiar logo (Another take on logoed cupcakes: Elite's recent spread). A plate of dried fruit was also arranged in a bull's-eye pattern in the house--a great idea Target has used before, putting its logo in candy at the Mossimo event.

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