TIFF 2013: Highlights From Premiere Parties, Brand Activations, and More

Here's a peek inside brand activations and bashes from SodaStream, InStyle, and more at the Toronto International Film Festival.

By Jenny Berg September 18, 2013, 7:45 AM EDT

Photo: George Pimentel

The Toronto International Film Festival took place September 5 to 15, bringing with it the typical barrage of parties, brand activations—and one gala for a hamburger restaurant. Here's a look at some of the festival's most creative marketing and fund-raising ideas from brands such as SodaStream, British Airways, Mary Kay, and MoroccanOil.

Sign up for the BizBash Daily - stay current with the event industry.
Your email inquiry will be sent to 3 venue