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FROM THE EVENT LEADERSHIP INSTITUTE

Video: How to Make Balloon Decor Work for Corporate Events

Get ideas for logo placement, styles, usage, and more when using balloons.

August 21, 2017, 7:02 AM EDT

Long a favorite of social events, balloons can be appropriate decor at corporate events as well. Event Leadership Institute president Mike Granek chatted with Marla Borokoff, C.E.O. of Balloonzilla, at BizBash Live: Los Angeles about trends in balloon styles and how smart use of branding can update this staple for new audiences.

Disclosure: BizBash is an investor in the Event Leadership Institute.

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