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Video: Event Innovator Tara de Nicolas on Using Social Media to Lure Fund-Raiser Guests

March 14, 2012, 6:30 AM EDT

For our second Innovation Issue, we interviewed Tara de Nicolas, executive director of Fashion for Paws, talking to the event planner about how she uses social media platforms to share information and drum up excitement for the Washington Humane Society's runway show and benefit.

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