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Section: Production & Strategy > Opinion & Experts
Opinion & Experts
How Event Profs Can Make Mental Health Part of Their Everyday Awareness
May is Mental Health Awareness Month, but mental health in the event industry is not defined by a year, month, week, or day. It’s defined by actively making it part of your everyday awareness for life, Janice Cardinale writes.
May 8, 2024
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Opinion & Experts
5 Canadian Event Profs Share Their Favorite Vendors for Catering, Rentals, Staffing, and More
These event profs spotlight their go-to partners.
May 2, 2024
Last year, to promote its new line of teas, Tetley tapped FUSE Create to transform a corner of a busy Toronto shopping mall into a fun reprieve. The experiential agency worked with Queue Media (one of its go-to partners) on marketing and signage. See more: This Whimsical Pop-Up Brought Tea Time to Toronto
Opinion & Experts
Top Trending Stories on BizBash: April 2024
Wondering what the rest of the industry is up to? Here, BizBash offers a peek over the fence at what other event profs have been reading this month.
April 30, 2024
Pinterest's first-ever Coachella activation was called Manifest Station, a fashion and beauty experience produced by experiential agency MKG. The space encouraged festivalgoers to evoke the nostalgic fashion of Coachella in decades past, while also tapping into current Pinterest-identified trends like “Lana Del Rey core” and “2014 core.' See more: Coachella 2024: Here's What You Missed From This Year's Coolest Parties and Brand Activations
Opinion & Experts
My Favorite Vendors: 5 Event Profs in the U.S. Share Their Go-To Partners
Event professionals reveal their preferred vendors across AV, catering, photography, rentals, and more.
April 23, 2024
'Their inventory is stunning; their team in office and at load-in are always polite and patient; and they just stand apart from any other rental company we’ve worked with,' said Kapture Vision CEO Nilo G. Low of her preferred rental partner, Taylor Creative Inc. Pictured here are the Soren sofa, Sven chair, and Sigrid stool.
Opinion & Experts
FX's Event Head Shares 7 Rules for Creating Effective Consumer Activations
FX’s Kenya Hardaway shares her top tips for connecting with consumers, developing an event narrative, integrating technology, and more.
April 17, 2024
Kenya Hardaway and her team recently celebrated FX's buzzy new series A Murder at the End of the World with a dinner party that used projection mapping, RFID tech, costumed actors, and surprise-and-delight moments to immerse guests in the show's unique setting. See more: See FX's Tech-Forward Twist on the Standard Murder Mystery Dinner Party
Opinion & Experts
Top Trending Stories on BizBash: March 2024
Wondering what the rest of the industry is up to? Here, BizBash offers a peek over the fence at what other event profs have been reading this month.
March 29, 2024
Sometimes the venue can be the real star of an event. And for the U.S. premiere of Dune: Part Two, which took place in New York City on Feb. 25, the Warner Bros. events team identified the perfect after-party location—the American Museum of Natural History’s Gilder Center for Science, Education, and Innovation. See more: See Inside This Picture-Perfect Venue for the ‘Dune: Part Two’ Premiere After-Party
Opinion & Experts
8 Event Profs Share Failures and Tough Lessons Learned
From overly explosive fireworks to a lack of enthusiasm for a theme, these event mishaps ultimately led to career growth.
March 27, 2024
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Opinion & Experts
How Event Vendors Can Spot Scams
Did an inquiry hit your inbox that seems too good to be true? Outsmart scammers by keeping an eye out for these red flags.
March 8, 2024
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Opinion & Experts
Was This Pop-Up the Fyre Festival of Kids' Events? Event Profs Weigh In
An unofficial Willy Wonka experience in Glasgow resulted in lots of tears—and even some calls to the police. We asked event professionals to weigh in on where exactly the organizers went wrong.
March 1, 2024
Event Professionals Discuss the Failed Willy Wonka Pop-Up in Glasgow
Opinion & Experts
Top Trending Stories on BizBash: February 2024
Wondering what the rest of the industry is up to? Here, BizBash offers a peek over the fence at what other event profs have been reading this month.
February 29, 2024
LinkedIn's 'The Place to B2B' activation from Cannes Lions won the Best Tech Brand Activation category for BizBash's 11th annual Event Experience Awards. See all of the winners here.
Opinion & Experts
Top Trending Stories on BizBash: January 2024
Wondering what the rest of the industry is up to? Here, BizBash offers a peek over the fence at what other event profs have been reading this month.
January 26, 2024
One of Emmys night's most popular after-parties was the HBO | Max Nominees Reception, which was held at San Vicente Bungalows in West Hollywood. The invite-only party drew the casts of Succession, The White Lotus, The Last of Us, House of the Dragon, A Black Lady Sketch Show, Last Week Tonight, and more; it was designed and produced by Bespoke Bohéme. See more: Emmy Awards 2024: Steal-Worthy Event Design Details From TV's Biggest Night
Opinion & Experts
This Global Program Offers Free Mentorship Opportunities for Event Professionals
Elevate, which now operates globally, boasts more than 1,500 alumni from every sector of the event industry. Here's how you can get involved.
January 18, 2024
A Free Mentorship Program for Event Professionals
Opinion & Experts
Only in Events: Event Profs Share the Most Peculiar Client Requests They’ve Ever Received
From snafus at celebrity birthday parties to a relay race with armadillos, event profs dished on the bizarre, funny, and weird client requests that would only happen in the world of events.
January 11, 2024
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Opinion & Experts
7 Top Event Trends to Watch Out for in 2024
What’s the hot new conference destination this year? Is pickleball still popular for team building? Here, trend-setting event profs weigh in on what will define the industry in 2024.
January 3, 2024
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Opinion & Experts
11 Event Industry Trends That Surprised Us in 2023
From the rapid adoption of AI to challenges with RFPs to a rise in regional micro-events, here are the trends that caught our readers by surprise this year.
December 22, 2023
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Opinion & Experts
8 Cost-Effective Ways to Make Your Team Feel Appreciated This Season
'Tis the season for recognizing your employees' hard work. Team recognition programs have a wide variety of benefits—and no, they don't need to break the bank.
December 8, 2023
“Take a moment to craft individual handwritten notes for each team member, expressing sincere appreciation for their unique contributions and accomplishments,” suggests Alicia Jenelle, director of experiential event production at The Jenelle Group Inc. “In a digital era, sending a handwritten message along with a gift card via mail to their home can have a significant impact.'
Opinion & Experts
Top Trending Stories on BizBash: November 2023
Wondering what the rest of the industry is up to? Here, BizBash offers a peek over the fence at what other event pros have been reading this month.
November 27, 2023
One of our 'Conferences That Captivate' honorees, Walmart Associates Week brought together almost 15,000 Walmart employees from around the globe to celebrate their achievements, reflect on the brand's values, and look to the future. Produced by LEO Events, the main gathering took place on the University of Arkansas campus from May 31 to June 2; it was also streamed to more than 150,000 people. See more: Conferences That Captivate: Walmart Associates Week 2023
Opinion & Experts
What Event Industry Advancements Are You Most Thankful For?
In honor of Thanksgiving, we asked event professionals of all types to reflect on the industry changes they're grateful for right now.
November 21, 2023
At BizBash, we're thankful for the incredible creativity we get to witness day in and day out from this resilient industry—so we're reflecting on one of our all-time favorite Thanksgiving activations, when Ocean Spray hosted a dinner party set in a 20- by 60-foot cranberry bog (filled with an estimated 1 million cranberries!) in the middle of New York's Rockefeller Center. See more: How Ocean Spray Helped First-Timers Get Ready for Thanksgiving
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