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Connect Marketplace is Where Events Business Gets Done.
Connect Marketplace isn't just any conference—it's your gateway to unlimited opportunity. Secure your spot!
Sports: Page 4
Places
5 Things BizBash Sports Summit Attendees Should Do While in Washington, D.C.
We break down a few of the best sports events and activities to fill your free time.
Sports
How the NFL Is Winning Over International Fans
The league touched down in London and Frankfurt for a series of international games this season. Here’s how it’s bringing the American pastime and sports culture to folks abroad.
Sports
Q&A: Boston Celtics' VP of Corporate Events on Her 22-Year History with the Team
As the ball gets rolling on a new NBA season, BizBash chats with Tessa Caffrey about a career that would make many corporate event planners green with envy.
Sports
See (Literal) Highlights From Red Bull's Freeride Mountain Biking Competition—Plus Its NYC Activation
Ahead of the Red Bull Rampage in Virgin, Utah, the energy drink brand had a few tricks up its sleeve for an activation in the Big Apple.
Sports
The Charlotte Hornets Built the NBA's First-Ever Virtual Fan Store
The Charlotte Hornets teamed up with metaverse and AI company MeetKai to launch a virtual storefront, allowing fans to shop for exclusive merchandise, interact with each other's avatars, and more.
Sports
Big Brand on Campus: How Companies Are Engaging College Football Fans This Season
See how Bud Light, Visa, Barstool Sports, and others are tapping into the school spirit on game days.
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Brands & Event Pros
Industry Innovators 2024: 12 Experiential Event Producers Who Want Their Events to Leave a Lasting Impact
Experiential Marketing, Activations & Sponsorships
30 Cool Event Ideas You May Have Missed From Porsche, Shondaland, BÉIS, and More
Sports
What It Took to Produce Travis Kelce's Headline-Grabbing Music Festival
Event Design & Decor
The Unexpected Places Top Designers Have Found Event Inspiration
Brands & Event Pros
Industry Innovators 2024: Mili Marcetic
Trade Shows
How the Streets of Los Angeles Became the Star at IPW's Opening Night
Sports
How Messi Mania in Miami Is Impacting Brand Events and Tourism
Adidas and Hard Rock Hotels International have both gotten in on the soccer GOAT’s Miami takeover.
Sports
Q&A: How the US Open's Signature Grey Goose Cocktail Broke Sales Records in 2023
The Honey Deuce sold nearly half a million cocktails at this year's tournament—a 10% increase over 2022. Here, Grey Goose's VP of marketing dives into the brand's effective sales strategy.
Sports
Could Dublin Be the Next Stop for the NFL? Jameson Says Cheers to That
As the league continues to grow its global audience, the whiskey brand is rallying football fans to join its “unofficial” call for a game in Ireland.
Sports
How the Kansas City Chiefs Hosted the World's Largest Tailgate Party
The NFL team's massive hybrid experience brought together more than 2.5 million global fans for Week 1. Here's how they pulled it off.
Sports
US Open 2023: 12 Ace Activations From Evian, Tiffany & Co., American Express, and More
See how brands celebrated a historic year for the NYC-based tennis tournament.
Sports
How Adidas Helped Nebraska Set a World Attendance Record
The brand was on hand for the University of Nebraska-Lincoln's Volleyball Day in Nebraska, which saw more than 92,000 fans pack Memorial Stadium.
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