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10 Best Ideas of the Week: Heart-Shaped Pretzels, a Mason Jar Mosaic, Baby Sharks

Readers' Forum

MTV V.M.A.s Most Memorable Moments: Event Planners Share Their Top Picks

Event Intelligence

10 Tips to Minimize Food Waste at Events

Event Intelligence

8 Mistakes Planners Make When Booking Bands

How Tech Moguls Are Ruining Burning Man

Instead of roughing it in the desert at the Burning Man festival, tech elite are bringing custom yurts, sushi chefs, and bathroom trailers. The New York Times: “Over the last two years...

Call Sheet Posted about 5 hours ago

Robots Can Now Decorate Cakes

It might not be ready to finish off event cakes just yet, but one robot has been programmed to frost and lightly decorate cakes. Huffington Post: “This robot, from Unifiller, shoots out...

Call Sheet Posted about 5 hours ago

MTV Helps Brands With Real-Time Marketing at V.M.A.s

To reach millennial audiences, brands such as Pepsi and Verizon Wireless have strategies to create real-time ads during Sunday’s MTV Video Music Awards and other live events. The New York Times: “There...

Call Sheet Posted about 5 hours ago

10 New San Diego Venues for Summer Meetings and Events

Location Scout Posted about 6 hours ago

'Vanity Fair' Considers New Oscar Party Venue

After hosting its annual Oscar party in a parking lot this year, Vanity Fair editor in chief Graydon Carter is looking for a new venue. Several sites are under consideration, although the magazine...

Call Sheet Posted yesterday

Tech Entrepreneurs Fight Over Event Names

Tech Entrepreneurs Elliott Bisnow and Paddy Cosgrave—both named BizBash innovators—are battling each other in a trademark lawsuit tied to the names of their tech events. Bisnow, founder of Summit Series, is suing...

Call Sheet Posted yesterday

Would You Pay $16,000 to See the Victoria’s Secret Fashion Show?

Cornucopia Events, the London-based event company responsible for tickets to the Victoria’s Secret fashion show and after-party, are charing nearly £10,000—or about $16,000—to attend the December 2 event. The Telegraph: “The Victoria's...

Call Sheet Posted yesterday

Why Socially Conscious Meetings Are a Growing Trend

Gatherings that include cultural, environmental, or charitable components are what corporate groups want now.

Event Intelligence Posted yesterday

N.F.L. Wants Halftime Performers to Pay to Play

Performers at the Super Bowl halftime show currently entertain for free, but the N.F.L. is asking three potential acts—Katy Perry, Rihanna, and Coldplay—to pay the league for the opportunity. NBC Sports: “It...

Call Sheet Posted 2 days ago

Fashion Week Will Include Military Salute

In a move they’re calling “Salute the Runway,” New York Fashion Week planners will honor members of the military with a show that uses female service members as models. Women’s Wear Daily:...

Call Sheet Posted 2 days ago

What’s in Store for the Toronto International Film Festival

The Toronto International Film Festival announced the celebrities planning to attend the event as well as some of the premieres it will host. Toronto Star: “The festival also unveiled details of its...

Call Sheet Posted 2 days ago

Could the Next Big Event Trend Be…Sleeping?

If everybody’s tired, maybe a nap is the greatest luxury you can give someone.

Event Intelligence Posted 2 days ago

The Fight Against Conference Crashers

New technology is helping conference planners keep people from crashing their events, but planners still have work to do to convince potential attendees that the cost and content of an event are...

Call Sheet Posted 3 days ago

Lay's and the Future of Sampling Events

The potato chip brand Lay’s is among the companies innovating new ways to let consumers sample their product. In a promotion last week, people could order a free picnic basket with new...

Call Sheet Posted 3 days ago

Parents Group Warns MTV to Keep Award Show Clean

It was just one year ago that Miley Cyrus made "twerking" part of our national vocabulary at the MTV Video Music Awards. Citing that performance, the Parents Television Council asked MTV to...

Call Sheet Posted 3 days ago

Pandora Targets College Students With Back-to-School Concert

To bring a 2,000-guest concert to the historic Santa Monica Pier, planners had to work with tight guidelines on everything from truck weight to the timeline.

Event Report Posted 3 days ago

See Inside Ikea's Buzz-Building Mobile Tour

To promote its new Miami store, the home furnishings retailer took a mini showroom across the city.

Event Report Posted 3 days ago

Q&A: Lessons From an "Eventpreneur" and His Predictions for the Future

Event producer Jay Weintraub explains the challenges of creating a new event, how to demonstrate authentic customer service, and the value of a “festival mindset.”

Q & A Posted 3 days ago

How to Promote an Event Like a Millennial

When it comes to promoting events, planners have a lot to learn from millennials, the enthusiastic generation that seems to live on social media. Small Business Trends: “Work a variety of social...

Call Sheet Posted 4 days ago

Why the Mason Jar Has Become an Event Staple

The Mason jar has become a staple of event decor, used to serve cocktails, to hold floral arrangements, and in lighting. Here’s a short history of its resurgence. The New York Times:...

Call Sheet Posted 4 days ago

How Event Space Can Unite the Tech Industry

An Atlanta technology executive believes that having dedicated event space can unite the city’s tech scene. Now J. Cornelius is creating a space called Paragon and has support from companies such as...

Call Sheet Posted 4 days ago

8 Ideas for Back-to-School-Inspired Catering

Get inspired by these nostalgic, right-for-the-season catering ideas.

Idea File Posted 4 days ago

How to Plan on a Budget—and Still Be Innovative

At the Event Innovation Forum in Los Angeles, Todd Hawkins discussed smart ways corporate and nonprofit events can stand out from the crowd without breaking the bank.

News Posted 4 days ago

What Shark Week's Two-Day Fan Fest Looked Like

In an effort to inject the network's 27th Shark Week with a fresh feel, organizers brought Jimmy Buffett and other experiential entertainment options to Hermosa Beach for the inaugural Fin Fest.

Event Report Posted 7 days ago

Reebok Superfans Compete for Biggest Tattoo

The person who gets the largest tattoo at a Reebok-sponsored pop-up will win a one-year sponsorship deal for the fitness craze CrossFit. Adweek: “With an assist from Stockholm-based tattoo parlor Salong Betong...

Call Sheet Posted 7 days ago

Apple Looks to Increase Experimental Marketing

Apple appears to be adding more events to its marketing mix, according to a recent job posting for the tech giant. Tech Insider: “Another listing is of ‘Senior Event Manager’, who will...

Call Sheet Posted 7 days ago

Cisco Revives Las Vegas Sales Meeting

For the first time in six years, Cisco is gathering some 20,000 employees for a three-day sales meeting in Las Vegas. C.E.O. John Chambers said the effort will educate employees about new...

Call Sheet Posted 7 days ago

10 Best Ideas of the Week: Paint Cans as Decor, a $250 Cocktail, Giant Bubbles

Here's a look at 10 steal-worthy ideas we spotted this week.

News Posted 7 days ago

7 Tips for Managing R.S.V.P. Timelines

Keep R.S.V.P.s on track with these tips from pros in the invite industry.

Event Intelligence Posted 7 days ago

Emmys Plan Tribute to Robin Williams

The Primetime Emmys telecast is planning a special tribute to actor and comedian Robin Williams, who died this week, according to producer Don Mischer. TV Guide: “Awards show producers frequently find themselves...

Call Sheet Posted 8 days ago

Police Used Facial-Recognition Software at Boston Music Festivals

At the 2013 Boston Calling music festival—the first large public gathering in Boston following the bombings at the city’s marathon—police experimented with a new event monitoring platform that uses facial-recognition software. Civil...

Call Sheet Posted 8 days ago

Nicki Minaj Sued Over Role as Event Host

IMP Entertainment is suing rapper Nicki Minaj for $50,000 over her performance hosting an event during the N.B.A. All-Star weekend in 2011. New York Post: “Minaj was 90 minutes late for her...

Call Sheet Posted 8 days ago

How to Get Young Professionals to Your Trade Show

A recent exhibition survey showed that young attendees prefer printed programs, weekday events, and email communication.

News Posted 8 days ago

Why Brad Pitt's New Orleans Gala Had a Construction Theme

Sheets of nails became centerpieces and other decor choices reinforce the homebuilding mission of the nonprofit Make It Right Foundation.

Event Report Posted 8 days ago

Atlantic City’s Revel Casino to Close

Revel Casino Hotel, a $2.4 billion property that opened less than three years ago, will close in September after its owners filed for bankruptcy and failed to find a buyer for the...

Call Sheet Posted 9 days ago

Sports Team Bans iPads From Stadium

Choosing security over potential social media interactions, Manchester United banned laptops, iPads, and other tablet devices at Old Trafford stadium. The soccer club says the ban is a safety issue and that...

Call Sheet Posted 9 days ago

New Balance Plans Unusual Product Launch

New Balance is rolling out a new shoe with a live video that will be streamed to 50 specialty running stores. The brand is training the stores in how to host mini...

Call Sheet Posted 9 days ago

Would You Pay $250 for a Cocktail?

Event Snapshot Posted 9 days ago

Puma Hosts Soccer Game Inside Grand Central Terminal

To celebrate its partnership with Arsenal, Puma hosted an indoor soccer game replete with a 30-foot canon.

Event Report Posted 9 days ago

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