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Event Intelligence

How Jaguar Is Using Technology to Visualize the Mood at Wimbledon

Event Report

See an Event That Combined a Lush Forest and a Post-Apocalyptic Wasteland

Idea File

13 Ideas From Events Where Guests Made Food and Drinks

The Scout

How to Give Guests a Truly Personalized Party Favor

What Brands Are Missing in Sports Marketing

The Women's World Cup final on Sunday set the record for the most-watched soccer telecast in United States history, the 25.4 million viewers topping the 18.2 million that tuned in for the...

Call Sheet Posted about 10 hours ago

Music Festival Offers Free Drug Testing

In an effort to reduce drug overdoses, the Evolve Music and Awareness Festival will give concertgoers the opportunity to test their drugs. Attendees of the event in Nova Scotia will be able...

Call Sheet Posted about 10 hours ago

Microsoft's New App Turns Users Into Event Planners

Tossup, a new app from Microsoft, combines social polling with the ability to plan group get-togethers. TechCrunch: "With Tossup, the focus is largely on simplifying event planning. To use the app, you...

Call Sheet Posted about 10 hours ago

Marvel Experience Tour Canceled

Billed as the world's first hyper-reality tour, the Marvel Experience has been abruptly cut short. The $30 million high-tech traveling theme park included 360-degree projections, holograms, and other attractions. The Hollywood Reporter:...

Call Sheet Posted about 10 hours ago

Comic-Con More Crucial to San Diego Than Chargers

Comic-Con International begins later this week, and although the San Diego mayor, Kevin Faulconer, announced the annual four-day festival will remain in the city through 2018, a poll by the San Diego...

Call Sheet Posted yesterday

Nascar Pulls Award Ceremony From Trump Property

Before the holiday weekend, Nascar became the latest group to break ties with Donald Trump. The sports organization announced on Friday that it will not host its season-ending award ceremony at the...

Call Sheet Posted yesterday

Are Sports Events Best for Client Entertaining?

Speaking of sports events, Michael Levine, the co-head of CAA Sports, tells Adweek that live competitions remain a hot ticket for business entertaining. "It's the only real-time must-see TV that exists on...

Call Sheet Posted yesterday

Anaheim Celebrates Dalai Lama's 80th Birthday

Nobel Peace laureates, 18,000 supporters, and an eight-foot-high birthday cake filled the Honda Center in Anaheim on Sunday for the Dalai Lama's 80th birthday. The celebration for the Tibetan spiritual leader kicked...

Call Sheet Posted yesterday

White House Says Yes to Tourist Selfies

First Lady Michelle Obama announced that visitors touring the White House will now be allowed to take photos—including selfies. She made the announcement via an Instagram post, and the first group of...

Call Sheet Posted 5 days ago

Country Music Festivals Prove Successful for Live Nation

With the strong debut of new country music festivals on consecutive weekends in New York and Chicago, which each drew 40,000 fans, Live Nation is proving the genre is a moneymaker. Billboard:...

Call Sheet Posted 5 days ago

Jaguar Activation Quantifies Fan Excitement at Wimbledon

Biometric data will reveal just how excited fans are at various moments during the Wimbledon tennis tournament, part of an activation from Jaguar. Adweek: “Jaguar is distributing biometric cuffs to a select...

Call Sheet Posted 5 days ago

How One Change Helped This Event Sell Out Faster

Washingtonian magazine changed its ticketing options to boost sales for its annual Best of Washington party.

Event Report Posted 5 days ago

Why Incorporating Art Can Lead to More Effective Meetings

See how this conference demonstrated how to use music, painting, sculpture, and more at meetings.

Event Intelligence Posted 5 days ago

12 All-American Menu Items for 4th of July Celebrations

From starry cocktails to "Flag Pies," here are fresh ideas for summertime catering.

The Scout Posted 5 days ago

10 Best Ideas of the Week: Gold Human Statues, a 'Scream Queens' Nacho Bar, a Custom Swing Set

Here's a look at 10 steal-worthy ideas we spotted this week.

News Posted 5 days ago

Vatican Announces Pope’s Itinerary for U.S. Visit

The Vatican released Pope Francis’s itinerary for his trip to the United States in September, and his stops include a school in East Harlem, New York, a prison in Philadelphia, and a...

Call Sheet Posted 6 days ago

Where to See the Best 4th of July Fireworks

New York, Washington, and Boston have reputations as staging the best 4th of July fireworks displays in the nation—although several cities go all out with elaborate productions for the holiday. Huffington Post:...

Call Sheet Posted 6 days ago

Hundreds Sick After "Mud Day" Event

Organizers of a “Mud Day” obstacle course event this weekend in Nice, France, are dealing with a fallout after about 1,000 participants became sick. The Local: “It remains unclear exactly how the...

Call Sheet Posted 6 days ago

7 Picnic Basket Lunches for Summer Meetings

These hotels and restaurants offer a twist on the traditional box lunch idea with checkered blankets and fun to-go menus.

Idea File Posted 6 days ago

7 Ways to Accommodate Parents With Babies and Young Kids at Events

Providing family-friendly services, activities, and hospitality can mean the difference between impressing the right people at events—or losing the chance to even try.

Event Intelligence Posted 6 days ago

See an After-Party That Turned Math Into a Glitzy Event Theme

Software company Coupa had a high-end, numbers-filled bash after its annual user conference in San Francisco.

Event Report Posted 6 days ago

Event Innovators 2015: The Brands and People Sparking Change in the Industry

See the most innovative brands and people in the ever-evolving world of events and meetings.

Event Innovators 2015 Posted 6 days ago

Event Innovators 2015: Top 10 Innovative Brands

These companies harness the power of live events to gain a competitive edge in a crowded marketplace.

Event Innovators 2015 Posted 6 days ago

Event Innovators 2015: Most Innovative People in Events and Meetings

These are the industry professionals who are using innovative thinking to push the boundaries of live experiences.

Event Innovators 2015 Posted 6 days ago

Boston Releases New Plan for Olympics

In a bid to win over vocal skeptics for its plan to host the 2024 Summer Olympics, Boston officials released “Bid 2.0,” a revised master plan. The plan addresses the crucial topic...

Call Sheet Posted 7 days ago

Marquee Events Battle for Start-Up Crowd

The Cannes Lions International Festival of Creativity is adding content to attract marketing start-ups and venture capital firms. Advertising Age: “Several startup execs said they find the more informal setting and ratio...

Call Sheet Posted 7 days ago

Evaluating IMG’s Role in Tennis Events

William Morris Endeavor’s takeover of IMG more than a year ago has had an impact on professional tennis, from its players to marquee events. On the eve of Wimbledon, here’s an evaluation...

Call Sheet Posted 7 days ago

20 Ideas From Spring Benefits

Here's a look at fresh ideas for decor, entertainment, catering, and more from spring benefits across North America.

Event Report Posted 7 days ago

Dining Reservation App Tests Event Ticketing at Food & Wine Classic

Guests at the Aspen festival quickly snatched up front-row seats to some of the educational seminars.

Event Intelligence Posted 7 days ago

Toronto's Top 100 Events 2015

The list of the meetings, parties, and industry gatherings that make the most impact in Toronto year after year.

Top 100 Posted 7 days ago

Brands Show Support for Same-Sex Marriage Ruling

Brands including Procter & Gamble, YouTube, Target, Starbucks, and Whole Foods celebrated the Supreme Court’s decision to legalize gay marriage across the nation with social media campaigns that thoughtfully incorporated rainbows or...

Call Sheet Posted 8 days ago

Nascar Promises to Ban Confederate Flag From Events

Nascar is joining the chorus of opponents to the confederate flag, with chairman Brian France saying the sport will work to eliminate it from its racing events. Associated Press: “But banning it...

Call Sheet Posted 8 days ago

Budget Fight Threatens Chicago’s Convention and Tourism Bureau

Choose Chicago, the city’s convention and tourism bureau, is rallying supporters to stave off $7.2 million in state budget cuts—which represents 40 percent of its annual operating budget. The agency already has...

Call Sheet Posted 8 days ago

‘Shark Week’ Gets the Live-Stream Treatment

The Discovery Channel will work with Meerkat to add a live-stream component to its popular “Shark Week” programming and embed the content on its website. Variety: “The Discovery Channel is still finalizing...

Call Sheet Posted 8 days ago

8 Tips for High-Impact Live Experiences From Innovative Event Pros

Speakers at the Event Innovation Forum in Los Angeles covered topics like authenticity and vulnerability in event marketing, working with sponsors, and personalizing live experiences.

Event Intelligence Posted 8 days ago

Event Veteran Tony Conway's 5 Biggest Pieces of Advice

The Atlanta-based event producer shares his tips on where to find ideas and motivation, and why teamwork is so important.

Readers' Forum Posted 8 days ago

Dalai Lama to Visit Glastonbury Festival

The Glastonbury Festival is making news for a nonmusical headliner: the Dalai Lama will visit the sold-out music festival this weekend. The New York Times: “The holy leader would visit the festival...

Call Sheet Posted June 26, 2015, 8:22 AM EDT

Univision Drops Miss USA Pageant Over Trump’s Comments on Immigration

Following Donald Trump’s “insulting remarks about Mexican immigrants" as part of his presidential campaign, Univision said it would cancel its Spanish-language coverage of the Miss USA Pageant and end its business relationship...

Call Sheet Posted June 26, 2015, 8:22 AM EDT

Rogue Model Makes Political Protest at Men’s Show

A model walking in Rick Owens’s men’s show in Paris on Thursday brought unexpected drama when he unfurled a handwritten statement that read “Please Kill Angela Merkel — Not.” Women’s Wear Daily:...

Call Sheet Posted June 26, 2015, 8:22 AM EDT

10 Best Ideas of the Week: an Octopus Chandelier, Multi-Rotor Drones, an Edible Salad Mural

Here's a look at 10 steal-worthy ideas we spotted this week.

News Posted June 26, 2015, 7:00 AM EDT

Wedding Planners Await Gay Marriage Decision

Besides potential brides and grooms, vendors, and venues, wedding planners also have a stake in the legality of gay marriage, which the Supreme Court is expected to rule on in the coming...

Call Sheet Posted June 25, 2015, 8:16 AM EDT

Oscars Change for Best Song Will Restrict Live Performances

Contenders vying for the Academy Award for best original song have campaigned by staging live events in which stars such as Bono, Chris Martin, and Idina Menzel performed, but new rules will...

Call Sheet Posted June 25, 2015, 8:16 AM EDT

New Venue App Aims to Help Users at Live Events

LiveNation is among a new round of investors in a new app that aims to help people navigate venues for live events—and encourage them to spend more money on food, beverage, and...

Call Sheet Posted June 25, 2015, 8:16 AM EDT

New Site Helps Planners Add Community Service to Events

A new nonprofit helps connect planners to organizations in need at their event sites.

News Posted June 25, 2015, 7:45 AM EDT

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