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The Top 100 Events 2015

Q & A

Q&A: The Science of Capturing People’s Attention


Event Pros Give MTV V.M.A.s a "C+": a More "Forgettable" Award Show

Event Report

How Pandora Transformed a City Block Into Its Largest Single-Day Event

Outrageous Dress Codes Making a Comeback

In a move away from minimalism, event planners are bringing back over-the-top dress codes. The most recent example is the invitation to an upcoming Marc Jacobs party during New York Fashion Week...

Call Sheet Posted about 17 hours ago

Atlanta Could Rethink Stadium Safety Features After Fan’s Death

After a fan fell to his death at the Atlanta Braves’ Turner Field, there are questions about whether the safety features in its new stadium—set to open in 2017—should be altered to...

Call Sheet Posted about 17 hours ago

How the Weeknd’s Pyrotechnics Nearly Melted MTV’s Stage

A literally fiery performance by the Weeknd closed out MTV’s Video Music Awards on Sunday, when he stood in a 12-foot diameter ring of fire, with very little wiggle room. MTV News:...

Call Sheet Posted about 17 hours ago

How a Small Film Festival Can Create a Big Reach

The inaugural event, "Dressing Down the Movies," combines fashion and film as part of the cultural programming offered by the Bal Harbour Shops' new Fashion Project.

News Posted about 19 hours ago

Top 100 Events in the United States 2015

The annual award shows, benefits, and other gatherings in the U.S. that set the standard for the event industry.

Top 100 Posted yesterday

Top 100 Events in Canada 2015

The annual award shows, benefits, and other gatherings in Canada that set the standard for the event industry.

Top 100 Posted yesterday

V.M.A.s Predictably Deliver Shock During Show

Kanye West announced he would run for president at the MTV Video Music Awards last night, one of the bizarre highlights of the show. Reuters: “Viacom Inc-owned MTV's annual VMA hands out...

Call Sheet Posted 2 days ago

How Residents Marked the 10th Anniversary of Katrina

Three presidents visited New Orleans in the span of three days, the highest-profile events of the commemorations of the 10th anniversary of Hurricane Katrina. But the week featured many events—as well as...

Call Sheet Posted 2 days ago

Popular Stand-up Comedians Move From Clubs to Stadiums

Comedian Kevin Hart is filling stadiums and arenas during his current “What Now?” road tour—one of several massively popular comedy tours that are filling huge venues. Wall Street Journal: “What’s behind the...

Call Sheet Posted 2 days ago

See a Photo Booth That Eliminates Lines

A Florida-based company uses N.F.C.-enabled wristbands and lanyards to get rid of photo booth lines.

The Scout Posted 2 days ago

Brands Put U.S. Open Stars on Display

Delta, American Express, and Tommy Hilfiger are among the brands using the U.S. Open as a major opportunity for experiential marketing—with the stars of the tennis tournament doing double-duty at the events....

Call Sheet Posted 5 days ago

Could GIFs Encourage Guests to R.S.V.P.?

Event planning platform Splash uses the GIF library Giphy to offer email invitations with GIFs in hopes that the eye-catching graphics will encourage more people to R.S.V.P. to events. Adweek: "Adding GIFs...

Call Sheet Posted 5 days ago

Miley Cyrus Has "Free Rein" as V.M.A.s Host

Just two years after Miley Cyrus gave her infamous performance at the MTV Video Music Awards, she will return as host—and producers are giving her "free rein." Entertainment Weekly: “One of the...

Call Sheet Posted 5 days ago

Checklist: 9 Ways to Keep Sponsors Happy, Before and After the Event

Here's how to engage, surprise, and delight top event donors—and keep them coming back for more.

Event Intelligence Posted 5 days ago

The Latest Event Trend? Silence

From movie screenings to mass meditations, crowds are growing more and more quiet—in a good way.

Event Intelligence Posted 5 days ago

10 Best Ideas of the Week: a DJ Booth Bicycle, Ferrari's Gas Station Takeover, an Interactive Margarita Bar

Here's a look at 10 steal-worthy ideas we spotted this week.

News Posted 5 days ago

New York Fashion Week's New Headquarters

At next month's New York Fashion Week, IMG will debut a space dubbed NYFW HQ with extensive programming. Vogue: "To those who think it’ll serve as a lounge for editors and buyers...

Call Sheet Posted 6 days ago

The Complex Back Story to the U.S. Open Courts

To achieve the perfect tennis courts for the U.S. Open—the right texture, buoyancy, and color, among other factors—there is a complicated and highly technical process in which details down to the last...

Call Sheet Posted 6 days ago

Facebook Blocks Promotion for Feminist Conference

Facebook denied author Anne Summers's effort to promote a conference celebrating the 40th anniversary of the book Damned Whores and God’s Police because it contains profanity, Summers said. She had tried to...

Call Sheet Posted 6 days ago

How Caterers and Event Planners Are Adapting Menus for the Drought

From substituting foods to implementing water-conservation strategies, Californians are finding strategies to deal with the problem.

News Posted 6 days ago

7 Tech-Based Teambuilding Activities

Consider these options that combine modern technology with old-fashioned teamwork.

Event Intelligence Posted 6 days ago

Why Ferrari Took Over a Gas Station

The luxury Italian automaker looked to engage current and potential clients with Casa Ferrari, a pop-up activation during Monterey Car Week.

Event Report Posted 6 days ago

NYC Wine & Food Fest Event in Jeopardy After Co-Hosts Drop Out

The original plan was to hold a ramen party with some of the city’s top noodle bars at this fall’s New York City Wine & Food Festival. But after co-host Chrissy Teigen...

Call Sheet Posted 7 days ago

Tech Media Buzzes About Possible Apple Event

The tech media is speculating that Apple is planning to debut its new iPhone next month, tipped off by a local blog that noted someone had booked the Bill Graham Civic Auditorium...

Call Sheet Posted 7 days ago

MTV Creates Moonman Twitter Emoji for V.M.A. Tweets

Viewers who tweet about the MTV Video Music Awards using the #VMA or #VMAs hashtag will automatically include an emoji fashioned after the network’s Moonman trophy. The emoji is a partnership between...

Call Sheet Posted 7 days ago

6 Tips for Hosting a Successful Online Auction

Experts share advice for using online auction platforms for fund-raising events.

Event Intelligence Posted 7 days ago

Steal These 14 Ideas From Summer Promotions

The warm months of 2015 inspired brands to engage consumers with unique billboards, boats, and blimps.

Event Report Posted 7 days ago

How Oakley Designed a World Tour Around Fans' Passion for Sports

As part of its One Obsession campaign, the brand hit Los Angeles and London with experiential skate and cycling pop-ups.

Event Report Posted 7 days ago

6 Nautical Event Ideas for an End-of-Summer Bash

W Hotels Worldwide celebrated its new property with a private boat party filled with oceanic inspiration.

Event Report Posted 7 days ago

Female DJs Fight for More Opportunities at EDM Festivals

This year’s Electric Daisy Carnival, Las Vegas, featured a lineup that was just 3.5 percent female, a number consistent with EDM music festivals across the globe. Forbes: “Now several women are working...

Call Sheet Posted 8 days ago

How One Group Tried to Take Over Science Fiction Awards

The Hugo Awards, which honor science fiction and fantasy writing, became the outlet for white, male authors to express their dissatisfaction with the growing diversity within the genre. Wired: “Early this year...

Call Sheet Posted 8 days ago

Wine Train Apologizes to Book Club Members Booted from Ride

The popular Napa Valley Wine Train apologized Monday after its staff kicked off a book club of mostly African-American women from the attraction this weekend. Initially the company said the women were...

Call Sheet Posted 8 days ago

25 Events Pros to Follow on Twitter

Here’s our (highly subjective) list of active Twitter accounts sharing information of use to meeting and event planners.

Event Intelligence Posted 8 days ago

7 Social Media Stars to Book for Events Now

The masters of YouTube, Vine, and other social platforms can offer their insights at your next event.

The Scout Posted 8 days ago

Police Break Up Plot at Boston Pokémon Event

Two heavily armed men who had made violent threats about attacking the Pokémon World Championship at Boston’s Hynes Convention Center were arrested on Saturday. The men, who had traveled to the event...

Call Sheet Posted 9 days ago

Inside the Search for New Oscar Producers

The search for a new producer for next year’s Academy Awards is narrowing down as its governing board plans a meeting this week and may consider several contenders to replace producers Neil...

Call Sheet Posted 9 days ago

Jeep to Provide Popemobile for Pope Francis's U.S. Visit

A custom Jeep Wrangler will serve as Popemobile during his visit to the United States in September. It is expected to be similar to one he used in a trip to Ecuador...

Call Sheet Posted 9 days ago

Colin Cowie on How the Industry Is Changing

Event designer Colin Cowie discussed how the event landscape has shifted and where expectations are today.

From the Editors Posted 9 days ago

Teen Choice Awards: the Strategic Design Behind Fox's All-Ages V.I.P. Tent

To accommodate families of sponsors and V.I.P.s, Fox created a space with a purposeful layout to equally serve kids' and adults' preferences.

Event Report Posted 9 days ago

19 Stylish Seating Options for Fall Events

Make guests comfortable with these upholstered chairs, stools, and accent pieces from rental companies.

The Scout Posted 9 days ago

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