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10 Best Ideas of the Week: a Bedding-Theme Photo Booth, a Tampon Ceiling Installation, an Illuminated Space Tank Backdrop

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Event Report

Inside Sapphire Now's "White Glove" Experience for Top Customers

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Miami/South Florida’s Top 100 Events 2016

Contest Winners Will Spend Night in Eiffel Tower

Vacation rental home company HomeAway will build an apartment inside the Eiffel Tower and offer contest winners the opportunity to spend the night in the iconic landmark. Adweek: “HomeAway created the "Eiffel...

Call Sheet Posted 2 days ago

Cities Compete to Host X Games

ESPN is moving its X Games sports event from Austin, Texas, in 2017, and South Florida’s Broward County announced it would compete to host the games. Other cities bidding for the event...

Call Sheet Posted 2 days ago

National Spelling Bee Ends in Tie

The Scripps National Spelling Bee ended in a tie for the third consecutive year after no winner prevailed after 39 rounds that included such difficult words as “Feldenkrais” and “gesellschaft.” Chicago Tribune:...

Call Sheet Posted 2 days ago

How City Officials and Organizers Plan to Keep R.N.C. Protests Safe

Since recent protests have turned violent outside of Donald Trump speeches, city officials in Cleveland are all but expecting chaos outside of the Republican National Convention in July. With numerous planned demonstrations...

Call Sheet Posted 3 days ago

U.S. Begins Major Effort to Protect Olympic Athletes From Zika

While many Olympic athletes have already announced their wariness to participate in the Rio games because of Zika, U.S. officials are beginning a major effort to prevent American athletes from contracting the...

Call Sheet Posted 3 days ago

Electronic Music Industry Growth Sees Slower Increase

While there has been talk of the EDM event and club craze dying down this year, a new report from the International Music Summit shows that growth has slowed but is still...

Call Sheet Posted 3 days ago

N.F.L. Awards Super Bowls to Atlanta, Miami, and Los Angeles

The N.F.L. has awarded the 2019, 2020, and 2021 Super Bowls to Atlanta, Miami, and Los Angeles, respectively. The three cities were chosen based on investments in new stadiums or renovations to...

Call Sheet Posted 4 days ago

EBay to Bring StubHub Abroad

EBay has announced it has acquired the Spain-based Ticketbis, and plans to roll the international ticket marketplace into StubHub in an effort to expand the company abroad. The deal would broaden the...

Call Sheet Posted 4 days ago

YouTube to Debut Gaming Event Pages With E3

In an effort to making finding video coverage of gaming events easier, YouTube Gaming will launch event pages. The hubs will provide video and commentary related to an event, starting with E3...

Call Sheet Posted 4 days ago

Why This Brand Created a "Period Pop-Up Shop" in New York

U by Kotex recently launched a new campaign to help remove the stigma surrounding feminine hygiene and make menstruating (or at least shopping for it) fun.

Event Report Posted 4 days ago

See How a Museum Celebrated an Over-the-Top Acquisition

The California Science Center welcomed a 66,000-pound space flight-qualified fuel tank—the last of its kind—with appropriate pomp at a travel-inspired gala.

Event Report Posted 4 days ago

NBC Announces Live Streaming Service

Just in time for the Rio Olympics, NBC has announced its first-ever video live streaming service Playmaker Media. The new platform, which will air live sports online, will compete with live streaming...

Call Sheet Posted 5 days ago

Why Video Game Competitions Are Attracting Major Advertisers

The recent rise in popularity of video game tournaments, also known as e-sports, is beginning to attract the attention of mainstream brands that are typically drawn to U.S. sports leagues. The Wall...

Call Sheet Posted 5 days ago

Tokyo 2020 Olympics Could Open With Artificial Meteor Shower

The opening ceremony of the Tokyo Olympics in 2020 may feature an upgraded fireworks display in the form of a man-made meteor shower. Japanese startup Star-ALE plans to debut its Sky Canvas...

Call Sheet Posted 5 days ago

How Audio Tones Are Changing Event Communication

With a broad range and no need for added hardware or connectivity, audio tones are becoming a popular option to communicate with guests at all sorts of events.

Event Intelligence Posted 5 days ago

Hollywood Studios to Take Over VidCon

For the first time, online video creator and YouTube personality fan convention VidCon is slated to have a major Hollywood presence. Organizers of the sixth annual convention, slated for June 23-25 at...

Call Sheet Posted 6 days ago

How Sponsors Doubled the Size of Vulture Festival

Live events have become a major revenue source for magazines including Cosmopolitan, Essence, and New York, the latter of which had its third annual Vulture Festival this past weekend. A huge sponsor...

Call Sheet Posted 6 days ago

Best Western Launches Virtual Reality Marketing Effort

Many hospitality brands are enticing prospective hotel guests with original virtual reality experiences, and Best Western Hotels & Resorts is the latest to jump on the bandwagon in a new marketing effort....

Call Sheet Posted 6 days ago

How to Use the Summer’s Hottest Cocktail Trend at Events

There’s no fresher way to incorporate a logo than inside the glass.

The Scout Posted 6 days ago

Why a Flip-Flop Brand Gave Away Free Palm Trees

Brazilian flip-flop brand Havaianas set up a palm tree lot in New York City to celebrate the upcoming summer season.

Event Snapshot Posted 6 days ago

Cleveland May Face Lawsuit Over Convention Permits

The American Civil Liberties Union of Ohio is threatening legal action against the City of Cleveland if it doesn't take action on march and rally permit applications for the Republican National Convention....

Call Sheet Posted 9 days ago

IMAX to Launch Virtual Reality Experiences

IMAX is the latest big name to venture into the world of virtual reality. The company, known for its giant movie screens, announced it will debut VR experiences in malls and multiplexes...

Call Sheet Posted 9 days ago

N.F.L. to Return Money for Patriotism Events

The N.F.L. will return $723,734 to taxpayers, an amount it was paid by the Defense Department to host patriotic military events at games. Commissioner Roger Goodell announced the money return on Thursday...

Call Sheet Posted 9 days ago

10 Best Ideas of the Week: 'SNL'-Inspired Dishes, a Balloon Canopy Installation, 3-D Skyscraper Silhouettes

Here's a look at 10 steal-worthy ideas we spotted this week.

News Posted 9 days ago

Why a New Stadium Will Offer Cheap Concessions

When the Mercedes-Benz Stadium opens next year, football fans at Atlanta Falcons games will be able to enjoy $2 hot dogs, $3 pretzels, and $5 beers—much cheaper than average concession prices. The...

Call Sheet Posted 10 days ago

Japanese Olympic Committee to Investigate Corruption Allegations

The Japanese Olympic Committee has announced it will form a commission to investigate corruption allegations in the awarding of the 2020 Olympics to Tokyo. The announcement comes after news broke last week...

Call Sheet Posted 10 days ago

U.K. Festivals to Ban Flares Next Year

The U.K. government has announced that pyrotechnics including flares, fireworks, and smoke bombs will be banned from live music events starting next summer. Currently, it’s legal to bring flares into concerts and...

Call Sheet Posted 10 days ago

How Jägermeister Is Wooing Millennials at EDM Fests

The liqueur brand has combined education and whimsy in a huge treehouse-like structure.

Event Intelligence Posted 10 days ago

Gaming Convention to Have More Female Than Male Speakers

In a major step toward gender equity in the gaming industry, Gen Con, one of the oldest and biggest gaming conventions, has announced that 13 of 25 speakers in the 2016 Industry...

Call Sheet Posted May 18, 2016, 8:42 AM EDT

Doping Athletes Could Face Rio Olympics Ban After Retests

The International Olympic Committee has announced that as many as 31 athletes in six sports could face a Rio Olympics ban, after 454 doping samples were retested from the 2008 Beijing Olympics....

Call Sheet Posted May 18, 2016, 8:42 AM EDT

How Fashion Brands Have Taken Over Cannes

High-end fashion brands are getting involved with the Cannes Film Festival in more ways than ever before—be it with hotel suite takeovers, media events, or lavish dinner parties. The New York Times:...

Call Sheet Posted May 18, 2016, 8:42 AM EDT

13 Dramatic Ideas for Draping

These events incorporated drapery with results both decorative and functional.

Idea File Posted May 18, 2016, 7:30 AM EDT

This Beauty Brand Took Guests on a Risqué 'Search and Discover' Journey

Urban Decay launched its latest makeup collection with an underground party filled with surprises.

Event Report Posted May 18, 2016, 7:15 AM EDT

What to Expect at BizBash Live: The Expo, South Florida

Registration is open for the seventh edition of the show.

From the Editors Posted May 18, 2016, 7:00 AM EDT

Why Brands and Designers Are Changing Fashion Week Strategies

Whether it's brands like Gucci and Tom Ford combining men's and women's shows, Balenciaga holding its first-ever men's runway show, or Karen Walker canceling a New York Fashion Week show, more and...

Call Sheet Posted May 17, 2016, 8:46 AM EDT

NBC Holds Biggest Upfront Presentation Ever

By combining its two broadcast networks, 15 cable networks, and digital ventures into one presentation, NBCUniversal hosted the biggest upfront event ever on Monday, according to network president Steve Burke. The event...

Call Sheet Posted May 17, 2016, 8:46 AM EDT

Pepsi Opens New Content Creation Studio

In an effort to expand its footprint in the world of both branded and unbranded content, PepsiCo has opened a state-of-the-art entertainment creation studio in Manhattan. Called the Creators League, Pepsi plans...

Call Sheet Posted May 17, 2016, 8:46 AM EDT

How New York's Largest Benefit Grew Even Bigger

The Robin Hood Benefit, New York's largest single fund-raiser, brought in $61.2 million to fight poverty in the city.

Event Report Posted May 17, 2016, 7:15 AM EDT

The 4 Dimensions of a Comprehensive Event Technology Strategy

A technology professional suggests planners incorporate each of these four elements to create an effective experience for attendees before, during, and after an event.

Event Intelligence Posted May 17, 2016, 7:00 AM EDT

Event Innovators 2016: the Brands and People Shaping the Future of the Industry

See the most innovative brands and people in today's meeting and events industry.

Event Innovators 2016 Posted May 17, 2016, 3:10 AM EDT

Event Innovators 2016: Top 10 Innovative Brands

These leading companies use groundbreaking events, both digital and live, to engage consumers and increase profits.

Event Innovators 2016 Posted May 17, 2016, 3:05 AM EDT

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