At the BMF Music Lounge during Coachella, sponsor Tide gave guests all the elements needed to take a selfie and easily share it. In a poolside suite at Palm Springs's Ingleside Inn, the brand decked out a mirror with floral appliques as well as the appropriate hashtag #TidePlus.
Photo: Lisa Rose
Offer Prizes
Not all selfies are spontaneous; offering a reward can incentivize guests to take and post them. The New York International Auto Show gave out free tickets to opening night to the first 100 people who posted a selfie with a show poster, found in New York's Jacob K. Javits Convention Center.
Photo: Courtesy of the New York International Auto Show
The Shuttr selfie remote (from $39.99), available from Axis Promotions, is compatible with most phones and tablets and can trigger a photo from as far away as 30 feet. A logo can go above or below the Shuttr logo.
Photo: Courtesy of Axis Promotions
Give guests peace of mind with Tile (from $20 each with logo for bulk orders). Attach the water-resistant device to things like keys, chargers, memory sticks, or wallets, and if the item is misplaced, it can be tracked instantly using the Tile app. The company offers customization for corporate clients, and the Tiles can be left in bulk or individually wrapped.
Photo: Courtesy of Tile
Chipp’d produces key chains and bracelets (from $44.99; bulk pricing is available) that include QR codes that link to a custom microsite. Organizers can load the sites with agendas, audio, videos, photos, and other event information. They can also continue to add new content to keep guests engaged throughout the year. The key chains and bracelets come in a variety of colors, shapes, and materials and can be engraved.
Photo: Courtesy of Chipp'd
To use its logo as a functional part of the evening, AOL crafted a large, letter-shaped structure that held snacks packaged in tubes by caterer Pinch Food Design.