Apella

Apella at Alexandria Center is New York City’s leader in innovative meeting and event space. Apella offers 10 thoughtfully designed private rooms, all with contemporary interiors and state-of-the-art technology, and many with expansive East River views. Events at Apella are managed by Backal Management Group and exclusively catered by Riverpark. Apella is the ideal setting for all types of events including but not limited to board meetings, conferences, cocktail receptions, dinners, fashion shows, holiday parties, lectures, location shoots, multimedia presentations, press conferences, product launches, and social events.
Buzz
With 20,000 square feet of contemporary private event space, world-class service, renowned catering, cutting-edge technology, and the ability to accommodate up to 300 guests for a cocktail reception, 250 seated theater-style, and various setups for smaller meetings, Apella is the ideal setting for corporate and social events of many sizes
Memorable Moments
Apella, opened in October 2010, is in the Alexandria Center for Life Science and was designed not only to service the corporate, social, and lifestyle industries, but also to inspire innovation and collaboration within the life science community.
Testimonials
"The team at Apella always exceeds our expectations. We’ve hosted several events at the venue, and every time it is seamless! Whenever a new meeting or reception comes up, I call Apella first!"
– Fried, Frank, Harris, Shriver 7 Jacobson LLP

“You left no stone unturned to make sure our guests had a fabulous time. This group has travelled the world and is used to first class service. Without a doubt, they all walked away feeling that they had a Five Star Plus experience at Apella.”
– NYU Langone
Awards
Arthur Backal, C.E.O. and founder of Backal Hospitality Group, which is the operating manager for Apella, was inducted into the BizBash Hall of Fame in October 2010.