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Airship37

September 21, 2011

Aperol Terrazza

Coachella 2024: Here's What You Missed From This Year's Coolest Parties and Brand Activations

Brands like Pinterest, American Express, NYLON, Aperol, YouTube, and Coca-Cola drew attention with colorful, interactive, creativity-packed spaces during weekend one. Take a peek inside.

According to the WWE, WrestleMania XL is “the most successful and highest-grossing event in company history,” with 145,298 in attendance at Lincoln Financial Field over two nights.

WrestleMania XL: Step Inside This Year’s New Fan Experience

Kenya Hardaway and her team recently celebrated FX's buzzy new series A Murder at the End of the World with a dinner party that used projection mapping, RFID tech, costumed actors, and surprise-and-delight moments to immerse guests in the show's unique setting. See more: See FX's Tech-Forward Twist on the Standard Murder Mystery Dinner Party

FX's Event Head Shares 7 Rules for Creating Effective Consumer Activations

Inside the e.l.f. Apres Ski(n) Pop-Up

Peak Pampering: How e.l.f. Created a Snowy Sanctuary for Skincare

Canadian tourism and hospitality leaders—including Destination Canada President and CEO Marsha Walden, pictured fourth from left—celebrate the launch of Destination Canada's International Convention Attraction Fund.

What's New in Meetings and Trade Shows: #GMID2024, Destination Canada's Convention Attraction Fund, SISO CEO Summit, and More