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93 Results
Section: Event Tech & Virtual > Strategy
Strategy
How This Company Is Successfully Revamping the Old-Fashioned Event Ice Breaker
JabberYak is increasing attendee engagement and bridging the pandemic-induced communication gap with a platform that goes back to the basics and inspires chatter by connecting guests with similar interests.
February 7, 2022
Industry Insiders
Event Planning in 2022: Ask These Questions When Choosing an Event Partner
VDA
As we head into the new year, choosing an event partner who meets the needs of an evolving industry is critical. Get started by asking these five questions when choosing your next event partner.
January 7, 2022
Strategy
6 Ways Cryptocurrencies Will Affect Events in 2022
NFTs aren't the only thing disrupting events. Here, event technology pros share their insights on how cryptocurrencies will play a major role in the industry this year.
January 5, 2022
Strategy
How This Gin Brand Had Guests 'Bid' With Their Minds at Its Sensory Auction
At Bombay Sapphire's recent activation, viewers' reactions to an original sculpture were measured to determine the winner.
November 3, 2021
Industry Insiders
5 Best Practices for Improving Your Hybrid Event Strategy
As hybrid events become an increasingly larger part of today’s event strategies, the all-in-one event management platform Hopin offers five best practices to consider.
October 25, 2021
Industry Insiders
Why a Complete Event Must Include a Virtual Strategy
Virtual event solutions have become an essential element of event execution. Here’s what’s at risk if no virtual solution is leveraged.
October 25, 2021
Industry Insiders
Hybrid Events Bring Savings, Sustainability, and Greater ROI
6connex
As live, in-person events return, hybrid events continue to reduce costs and extend reach.
September 29, 2021
Strategy
What’s the Deal with Discord? How Brands Are Using the Platform for Events
Learn more about the chat platform and how some brands like Jack in the Box are hosting activations on it.
August 2, 2021
Strategy
How You Can Make Money on Hybrid Events
While they're not always the most simple or cost-effective option, hybrid events don't seem to be going away anytime soon. Here's how to make the most of them—and off them.
July 22, 2021
Strategy
5 Ways Drone Technology Can Better Your Live Events
Here's how to use drones to your event's—and attendees'—advantage.
July 19, 2021
Opinion & Experts
3 Reasons Why Virtual Events Shouldn't Take a Backseat as Live Events Return
In this guest column, Cathy Song Novelli, SVP of marketing and communications at virtual and hybrid event software platform Hubilo, goes to bat for the significant impact of virtual events on attendees.
May 17, 2021
Strategy
8 Creative Ideas for Networking at Hybrid Events
Event and meeting professionals around the world share how they're using careful planning, virtual platforms, gamification and more to connect virtual and in-person audiences.
May 12, 2021
Opinion & Experts
What Does the Future of Event Measurement Look Like?
It’s not what it used to be, that’s for sure. Here, see how the new Experiential Marketing Measurement Coalition is challenging what deems an event “successful” in a post-COVID world.
May 5, 2021
Hybrid & Virtual Event Production
What Event Planners Can Learn From This Virtual Cruise Conference
Toronto-based BIG HQ shares key takeaways on how their team created a three-day virtual cruise conference that kept attendees engaged, entertained and interacting.
May 4, 2021
Hybrid & Virtual Event Production
Why Two-Way Engagement Is Key For Virtual Benefits
The founder of Chance for Life developed his own virtual poker platform—which he calls an "engagement platform." It led to one of his most successful fundraisers yet.
April 20, 2021
Opinion & Experts
How Event Pros Plan on Fusing Virtual and In-Person Elements at Live Events
Even when in-person events make their full return, catering to a virtual audience won't go by the wayside. Here's how to get the best of both worlds, according to 16 event planners across North America.
April 19, 2021
Brands & Event Pros
The BizBash 250: Introducing 2021's Must-Know Event Pros in Canada
From notable up-and-comers to industry powerhouses, get to know Canada’s most influential event and meeting professionals of 2021.
April 13, 2021
Event Tech & Tools
Event Tech Check: 8 Cool New Tools You Should Know About This Month
BizBash takes a deep-dive into the newest tech solutions for events of all types.
April 8, 2021
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