Production & Strategy > Strategy | BizBash

Cellist Yo-Yo Ma performed as well as spoke at the conference, pictured here on stage with the musician Chris Thile.

How The Atlantic Festival Created a Headline-Making Event

The Patrons Pavilion featured custom-fabricated fringe chandeliers, weighing 12,000 pounds, highlighted by more than 3,000 cascading gold pendants. White leather seating and tall floral arrangements completed the look.

What It Took to Produce the San Francisco Symphony's Biggest Gala Yet

The 2019 Gilroy Garlic Festival in Northern California (pictured here in 2018) ended in tragedy when a gunman killed three attendees. The shooting and other recent attacks are prompting event producers to rethink their safety plans for staff and attendees.

How Can Event Pros Prepare Employees For Active Shooter Incidents?

Example of all-gender bathroom signage.

3 Reasons Why Your Event Space Needs All-Gender Restrooms

Spring Checklist5

Checklist: 7 Guest Comfort Areas That Every Event Should Cover

Ozy Fest was slated to have its fourth edition in New York's Central Park on July 20 and 21. The city canceled the event due to the heat wave.

From Heat Waves to Blackouts: How Recent Events Handled Cancellations

The annual Rogers Cup tennis tournament takes place August 3 to 11 at the Aviva Centre in Toronto. This year, attendees who present their ticket can take a free subway ride home.

Free Rides: How Major Events in Cities Are Making Attendee Transportation Easier

Chefs posed outside the Top of the Mountain Party, which was hosted by Wines From Spain. The image, taken nearly every year with the mountain backdrop, is a class photo of sorts.

Inside the Event Strategy for Five Brands at the 2019 Food & Wine Classic in Aspen

To promote this year's musical lineup, Governors Ball organizers mailed out VHS tapes with video clues like footage of the Atlas statue outside New York's Rockefeller Center, in addition to Instagram videos of images such as a dial-up window hissing AOL-era internet beeps.

How Governors Ball Generated Hype for This Year's Festival

The Timber! Music Festival takes place in Carnation, Washington, July 11-13.

How to Make Festivals More Inclusive (and Fun) for Plus-Size Attendees

The ninth annual Governors Ball music festival took place May 31 to June 2 at Randall’s Island Park. The first two days of the festival ran smoothly, but the festival was delayed and ultimately canceled on the third day due to severe weather. The festival is giving refunds to all Sunday ticket holders.

Governors Ball 2019: 29 Instagrammable Ideas From Festival Organizers and Sponsors

For the 2019 MOCA Benefit in Los Angeles, organizers used one long, winding table so everyone was seated at 'table one.'

Does Your Annual Benefit Need a Format Change?

The first Collision in Canada took place May 20 to 23 at the Enercare Centre, featuring 730 speakers including Canadian Prime Minister Justin Trudeau. Collision’s in-house design team helms all areas of the event, from stage design and signage to designing accreditation badges and the conference app. The team consists of more than 200 employees based in Dublin, Lisbon, Toronto, and Hong Kong.

12 Highlights From the First Collision Tech Conference in Canada

Dobrik made appearances at the pop-up throughout the weekend. “We did our best to forecast the number of fans, but even our highest estimation was low,” said Juliette Richey, head of production at Movement Strategy. “We worked closely with David’s team to help orchestrate great outdoor interaction with the crowd so it wouldn’t make standing in a long line a slog or muddle in-store efficiency. At the same time we worked closely with the N.Y.P.D. to ensure everything was safe for everyone despite the large crowds.”

How to Attract YouTube Audiences to IRL Events

Risk management for music festivals should begin well before the event and can address everything from inadequate lighting to drug and alcohol use.

Guest Column: 4 Risk Management Tactics for Music Festival Promoters

At the entrance, a mannequin with a 20-foot-long arm held shopping bags from Klarna partners, including Topshop, Mango, and H&M.

What Cold? How Three Brands Got Event Guests to Brave the Polar Vortex

Generation Z sees it as their duty to make the world a better place and use their skills as content creators to do so. The Teen Vogue Summit in 2017 acknowledged this with a series of video booths where attendees could discuss how they plan to change to world.

How Brands Should Be Marketing to Generation Z

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Podcast: Talking Trade Show Strategy With UBM Fashion (Episode 132)