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Nominations are now open for the 12th Annual EEAs!
It's time to make your mark. Nominations are now open for the 12th Annual Event Experience Awards!
Strategy: Page 2
Strategy
How This Event Production Company Is Keeping Sustainability Sexy
JWP recently launched a dedicated sustainability division to convert sustainability from a buzzword to an industry mainstay. Keep reading for how, plus tips on how to make your event more eco-friendly.
Sponsored
5 Tips for Hosting Inclusive Event Experiences [Free Guide]
Read how to host diversity-friendly event experiences that create an impact.
Production & Strategy
Why Influencer Marketing Continues to Be an Effective Event Strategy
Industry pros and brand execs share their insight on attracting social media stars and why they remain the real MVPs at events.
Strategy
Should You Be Mapping the Emotional Journey of Your Event Guests?
The team at Exclamation Group thinks so. Here, the co-founders share how they strategically map attendees' emotions to build meaningful events for the likes of L'Oréal, Swarovski, and Dom Pérignon.
Strategy
Guest Column: How Black-Founded Festivals are Engaging Fans & Brands Through Live Music
A unifier in Black culture is music, and with more than 18 million Black Americans attending music fests each year, they make for a great opportunity to engage this demographic authentically. Find out how, courtesy of Live Nation's Shavonne Dargan.
Strategy
What Event Planners Need to Know About Crowd Science
By understanding attendee behavior and movement, organizers can keep guests safe and save money.
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Experiential Marketing, Activations & Sponsorships
Dreamville Festival 2024: See How This Music Event Kicked Off the Outdoor Activation Season for Brands
Event Design & Decor
Coachella 2024: 5 Steal-Worthy Event Design Trends From This Year's Festival
BizBash Sports
Team Spirit: 5 Tips for Hosting a Private Event at a Stadium or Arena
Event Tech & Tools
Which Social Media Platforms Are Making the Biggest Impact for Event Profs Right Now?
Food Trends
Spring Event Inspo: 14 Flower-Filled Food Presentations We're Still Dreaming About
Event Design & Decor
City Harvest Gala 2024: See How the Annual Event Served Up Some Soul
Strategy
Checklist: 10 Things To Do As Soon As Your Event Ends
The work doesn't end just because the guests are gone. Before you take a much-deserved break, here are some key things you should do as soon as the venue's doors close.
Strategy
10 Ways to Create Events for Introverts
From clear communication to built-in breaks to low-pressure conversation starters, here are some ways to accommodate different personality types at your next gathering.
Sponsored
The Secret to Creating Killer Content Your Audience Loves
Hubilo
Here's how to give your content the edge it needs to win hearts and minds.
Sponsored
First Step of Event Planning: Understand Your Event Target Audience
6connex
Building a solid sales and marketing pipeline through events means first finding your target audience.
Strategy
The Knot Shares Social Media Tips and Steal-Worthy Strategies for Event Profs
See how and why the wedding-planning website is building grand affinity through its social media—plus, get inspired by the team’s social posts, and scroll for top takeaways to implement into your brand.
Strategy
New Year, New You: How to Pull off a Successful Event Company Rebrand
Considering a name or logo change for your event business? Review this advice from experts who have been there.
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