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Opinion & Experts

Opinion & Experts
Top Trending Stories on BizBash: November 2023
Wondering what the rest of the industry is up to? Here, BizBash offers a peek over the fence at what other event pros have been reading this month.
One of our 'Conferences That Captivate' honorees, Walmart Associates Week brought together almost 15,000 Walmart employees from around the globe to celebrate their achievements, reflect on the brand's values, and look to the future. Produced by LEO Events, the main gathering took place on the University of Arkansas campus from May 31 to June 2; it was also streamed to more than 150,000 people. See more: Conferences That Captivate: Walmart Associates Week 2023
Opinion & Experts
What Event Industry Advancements Are You Most Thankful For?
In honor of Thanksgiving, we asked event professionals of all types to reflect on the industry changes they're grateful for right now.
At BizBash, we're thankful for the incredible creativity we get to witness day in and day out from this resilient industry—so we're reflecting on one of our all-time favorite Thanksgiving activations, when Ocean Spray hosted a dinner party set in a 20- by 60-foot cranberry bog (filled with an estimated 1 million cranberries!) in the middle of New York's Rockefeller Center. See more: How Ocean Spray Helped First-Timers Get Ready for Thanksgiving
Opinion & Experts
From the Desk of David Adler: Unlocking the Power of Perennials in the Event Industry
Here's why this cross-generational group has the power to redefine not just how we see people, but how we design and execute events.
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Opinion & Experts
From the Desk of David Adler: Unpacking the Psychology of Event Trends From 1950 to 2023
BizBash chairman and founder David Adler revisits each era to understand not just what made these trends tick then, but why they continue to resonate today.
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Opinion & Experts
Top Trending Stories on BizBash: October 2023
Wondering what the rest of the industry is up to? Here, BizBash offers a peek over the fence at what other event pros have been reading this month.
Hulu returned as Austin City Limits' streaming partner, airing select shows from the festival to people at home. For this year’s public-facing activation, the brand partnered with production company LiveNation and fabricator Raven PMG to turn its Hulu House into an escape room-esque game where people walked through a maze and landed in a living room, where they had to figure out the answer to a riddle. See more: Austin City Limits 2023: 13 Top Brand Activations From the Music Fest
Opinion & Experts
Readers' Forum: When Did You First Know You Wanted to Work in Events?
Event professionals of all types share what first drew them to the industry—and what keeps them there.
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Most Popular
Experiential Marketing, Activations & Sponsorships
24 Cool Event Ideas You May Have Missed From Expedia, TikTok, Peacock, and More
BizBash Sports
Formula 1 Las Vegas Grand Prix: Behind the Scenes of the Race's Biggest Events
Hybrid & Virtual Event Production
This Year's Billboard Music Awards Had a New Format. Is This the Future of Award Shows?
Strategy
10 Tips on How to Optimize a Private Dining Room for Events
Meetings & Conferences
Conferences That Captivate: Psychedelic Science 2023
Event Design & Decor
Tips for Creating a Fresh, Modern Fundraising Event Inspired by Selena Gomez’s Rare Impact Fund Benefit
Opinion & Experts
Meet Our Advisory Board for the BizBash Event Experience Awards
Learn more about who will be judging submissions—and what they're looking for in a winning one.
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Opinion & Experts
What Event Profs Can Learn From Caesars and MGM’s Recent Cyberattacks
A cybersecurity expert discusses what hospitality professionals can do in a time of digital crisis.
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Opinion & Experts
Top Trending Stories on BizBash: September 2023
Wondering what the rest of the industry is up to? Here, BizBash offers a peek over the fence at what other event pros have been reading this month.
Slinkys, Nintendo 64, butterfly clips, inflatable furniture. All of this could be found at a certain tech company's '90s summer picnic for about 350 people held Aug. 24 at The Bridge Yard in the San Francisco Bay Area. Produced by Glow Events, the corporate get-together for employees was a master class in perfecting a theme and putting it all in the details. See more: This Corporate Event Has All the '90s Decor Inspo You Need
Opinion & Experts
This Experiential Agency Thinks Like a Brand—Because Now It Has One
Ryan Glick, founder of Coffee 'n Clothes, shares with BizBash his plans to rebrand his agency while starting his own coffee brand.
How This Experiential Agency Plans to Foray Into Retail
Opinion & Experts
My Favorite Vendors: 3 Event Profs Share Their Go-To Partners
From caterers and photographers to AV experts and entertainers, these event profs spotlight standout vendors across the U.S.
Cannonball Productions is the mind behind Seltzerland, a festival that brings together spiked seltzer industry giants and local brands alike for a festival tour across the U.S. Read more: Inside Seltzerland 2022: Tasting Tours, On-Site Activations, Branded Booths, and More
Opinion & Experts
Top Trending Stories on BizBash: August 2023
Wondering what the rest of the industry is up to? Here, BizBash offers a peek over the fence at what other event pros have been reading this month.
At Lollapalooza 2023, the Adobe Art Garden held 3D sculptures representing works from Chicago creators. QR codes scattered throughout the activation taught guests more about the sculptures and allowed them to unlock Adobe Express templates they could use in social media posts from the fest. See more: Lollapalooza 2023: 13 Chart-Topping Activations From Dunkin', Liquid Death, Coke, and More
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