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Opinion & Experts: Page 2

Opinion & Experts
Top Trending Stories on BizBash: April 2024
Wondering what the rest of the industry is up to? Here, BizBash offers a peek over the fence at what other event profs have been reading this month.
Pinterest's first-ever Coachella activation was called Manifest Station, a fashion and beauty experience produced by experiential agency MKG. The space encouraged festivalgoers to evoke the nostalgic fashion of Coachella in decades past, while also tapping into current Pinterest-identified trends like “Lana Del Rey core” and “2014 core.' See more: Coachella 2024: Here's What You Missed From This Year's Coolest Parties and Brand Activations
Opinion & Experts
My Favorite Vendors: 5 Event Profs in the U.S. Share Their Go-To Partners
Event professionals reveal their preferred vendors across AV, catering, photography, rentals, and more.
'Their inventory is stunning; their team in office and at load-in are always polite and patient; and they just stand apart from any other rental company we’ve worked with,' said Kapture Vision CEO Nilo G. Low of her preferred rental partner, Taylor Creative Inc. Pictured here are the Soren sofa, Sven chair, and Sigrid stool.
Opinion & Experts
FX's Event Head Shares 7 Rules for Creating Effective Consumer Activations
FX’s Kenya Hardaway shares her top tips for connecting with consumers, developing an event narrative, integrating technology, and more.
Kenya Hardaway and her team recently celebrated FX's buzzy new series A Murder at the End of the World with a dinner party that used projection mapping, RFID tech, costumed actors, and surprise-and-delight moments to immerse guests in the show's unique setting. See more: See FX's Tech-Forward Twist on the Standard Murder Mystery Dinner Party
Opinion & Experts
Top Trending Stories on BizBash: March 2024
Wondering what the rest of the industry is up to? Here, BizBash offers a peek over the fence at what other event profs have been reading this month.
Sometimes the venue can be the real star of an event. And for the U.S. premiere of Dune: Part Two, which took place in New York City on Feb. 25, the Warner Bros. events team identified the perfect after-party location—the American Museum of Natural History’s Gilder Center for Science, Education, and Innovation. See more: See Inside This Picture-Perfect Venue for the ‘Dune: Part Two’ Premiere After-Party
Opinion & Experts
8 Event Profs Share Failures and Tough Lessons Learned
From overly explosive fireworks to a lack of enthusiasm for a theme, these event mishaps ultimately led to career growth.
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Opinion & Experts
How Event Vendors Can Spot Scams
Did an inquiry hit your inbox that seems too good to be true? Outsmart scammers by keeping an eye out for these red flags.
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Opinion & Experts
Event Profs Share Their Wildest Event Ideas—That Actually Worked
Sports
US Open 2024: 17 Grand Slam Events, Activations, and Collabs That Served More Than Tennis
Experiential Marketing, Activations & Sponsorships
See the Colorful Playground (and Giant Slide) That Google Play Brought to a Music Festival
Sports
How Barstool Sports Took on the Great Outdoors with This Camp-Themed Activation
Programming & Entertainment
Booking a Controversial Event Speaker? Here’s How to Prepare for the Unexpected
Experiential Marketing, Activations & Sponsorships
Has This Media Brand Solved the Experiential Marketing Equation?
Opinion & Experts
Was This Pop-Up the Fyre Festival of Kids' Events? Event Profs Weigh In
An unofficial Willy Wonka experience in Glasgow resulted in lots of tears—and even some calls to the police. We asked event professionals to weigh in on where exactly the organizers went wrong.
Event Professionals Discuss the Failed Willy Wonka Pop-Up in Glasgow
Opinion & Experts
Top Trending Stories on BizBash: February 2024
Wondering what the rest of the industry is up to? Here, BizBash offers a peek over the fence at what other event profs have been reading this month.
LinkedIn's 'The Place to B2B' activation from Cannes Lions won the Best Tech Brand Activation category for BizBash's 11th annual Event Experience Awards. See all of the winners here.
Opinion & Experts
Top Trending Stories on BizBash: January 2024
Wondering what the rest of the industry is up to? Here, BizBash offers a peek over the fence at what other event profs have been reading this month.
One of Emmys night's most popular after-parties was the HBO | Max Nominees Reception, which was held at San Vicente Bungalows in West Hollywood. The invite-only party drew the casts of Succession, The White Lotus, The Last of Us, House of the Dragon, A Black Lady Sketch Show, Last Week Tonight, and more; it was designed and produced by Bespoke Bohéme. See more: Emmy Awards 2024: Steal-Worthy Event Design Details From TV's Biggest Night
Opinion & Experts
This Global Program Offers Free Mentorship Opportunities for Event Professionals
Elevate, which now operates globally, boasts more than 1,500 alumni from every sector of the event industry. Here's how you can get involved.
A Free Mentorship Program for Event Professionals
Opinion & Experts
Only in Events: Event Profs Share the Most Peculiar Client Requests They’ve Ever Received
From snafus at celebrity birthday parties to a relay race with armadillos, event profs dished on the bizarre, funny, and weird client requests that would only happen in the world of events.
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Opinion & Experts
7 Top Event Trends to Watch Out for in 2024
What’s the hot new conference destination this year? Is pickleball still popular for team building? Here, trend-setting event profs weigh in on what will define the industry in 2024.
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