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Events Business, Better Than Ever—See What's in Store for 2025.

Lewis Pulse

2465 East Bayshore Road, Suite 348
Palo Alto, CA 94303
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Public Relations Firms
Lewis Pulse
Lewis Pulse
May 17, 2011
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Places
Here’s What You Might Have Missed From This Year’s Preview Las Vegas
The annual event featured a look back at the city’s successes as well as a sneak peek of upcoming happenings including WrestleMania.
In 2023, East West Bank celebrated its golden anniversary with an Oscars-inspired celebration—with thoughtful nods to its history and deep roots in the Asian American community. Appropriate to the theme, the event took place in May (Asian American and Pacific Islander Heritage Month) at the Academy Museum of Motion Pictures in Los Angeles. Golden details—like a lavish gold carpet—nodded to both the Oscars and the bank’s golden anniversary, while an eye-catching step-and-repeat drew attention with colorful flowers and a prominent “50” at its center. Innovate Marketing Group handled full-service event management, event strategy, creative design, scriptwriting, and talent management for the event, while ENSO Creative created the grand-entrance milestone wall. See more: How This Major Bank Celebrated Its 50th Anniversary in Stylish—and Meaningful—Ways
Event Production & Fabrication
22 Fresh Ideas to Elevate Your Anniversary Celebrations
Out: meat carving stations. In: vegetable carving stations.
Food Trends
10 Food and Beverage Trends to Keep Top of Mind at Events in 2025
Allegiant Stadium is home of the Las Vegas Raiders and one of the locations of Verizon's upcoming Super Bowl FanFest.
Sports
Why Verizon Will Be Hosting a Nationwide Super Bowl Party This Year
Delta Air Lines
Trade Shows
CES 2025: 50+ Memorable Ways Brands Drove Innovation at the Giant Tech Show